Printed And Virtual Media
Mostrando 1-7 de 7 artigos, teses e dissertações.
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1. Critérios para o design de estação de trabalho informatizada residencial / Criteria for the design of computerized residential workstation
This study investigates the computerized workstation incorporated to the residential place. The technology of equipment of informatics replaced the importance given to the writing-desk. The place taken by the old writing desk -- which attended the house administration -- started to compete with the computer work place besides its peripheral pieces and office
IBICT - Instituto Brasileiro de Informação em Ciência e Tecnologia. Publicado em: 01/06/2012
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2. Matemática em informações midiáticas
O objetivo deste trabalho foi elaborar e aplicar um conjunto de atividades, na modalidade oficina, para uma turma de estudantes jovens e adultos do primeiro nível do ensino médio do Colégio de Aplicação da Universidade Federal do Rio Grande do Sul (CAp – UFRGS). As atividades foram elaboradas com a intenção de fazer uso de dados apresentados em míd
Publicado em: 2010
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3. Leitura e cogniÃÃo no hipertexto
Computer technology has changed the way human beings see themselves, the world and the other. It has permitted the creation of advanced graphic interfaces which allow the common user (one without great computer knowledge), to expand his creativity, as well as, establish new forms of communicating. Among these, we find the email, the chat, the Internet Forums
Publicado em: 2008
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4. Abordagem semiótica da comunicação mercadológica: divergências e convergências de sentido e a emergência de um modelo
The marketing communication, one of the components of marketing, demands a renewal of practices, motivated by the post-modern consumption relationship characteristics. The theoretical proposition of holistic marketing, in accordance to Philip Kotler, covers four marketing areas: integrated, internal, relationship and socially responsible. Analyzing the marke
Publicado em: 2008
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5. A integração do recurso-jornal na prática pedagógica do professor : estudo de uma proposta de formação continuada
The newspaper is a communication vehicle that can be used at the classroom. The study presented is found on an experience fulfilled by an education office and reveal good results in this meaning. This research had the purpose of analyze how the continuous formal exert influence utilization of resource-newspaper on the teachers pedagogical practice. To carry
Publicado em: 2006
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6. Imagem mundo : a valorização da linguagem imagetica na comunicação publicitaria global atraves das novas tecnologias / World image : the valurization of image language in the worldwide publicity communication through of new technologies
According to the technological development, the communication in the contemporary era is changing quickly, becoming instantaneous, international, segmented and interactive. The diffusion of a lower global culture is spread through the mass medias, mainly by entertainment industry and advertising. This idea is based on human value mainly as a consumer and it
Publicado em: 2005
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7. REBUILDING THE BOOK: A DESIGN STUDY ON THE BOOK`S POSSIBILITIES / A RECONSTRUÇÃO DO LIVRO: UM ESTUDO EM DESIGN ACERCA DAS POSSIBILIDADES DO LIVRO A PARTIR DA HIPERTEXTUALIDADE ELETRÔNICA
The history of the book in the West shows how new technologies and ways of reproduction have changed the book`s structure, and modified its form and relationship with the reader. The supremacy of the codex over the volumen (scroll) and Gutenberg`s movable type (the printing press) are examples of these revolutionary transformations. According to the French h
Publicado em: 2005