Signs And Symbols
Mostrando 1-12 de 23 artigos, teses e dissertações.
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1. Heritage signs and symbols in marketing actions: is a relationship possible? Considerations from the advertising of National Sweets Fair (Fenadoce) in Pelotas, RS, Brazil
Resumo Este estudo surgiu da necessidade de compreender se o marketing, pautado pela estra-tégia mercadológica, considera os signos e signos patrimoniais para a construção da marca e imagem no turismo. Na busca por responder este questionamento, a metodolo-gia utilizada foi a investigação exploratória de caráter qualitativa, desenvolvido por meio de
Rev. Bras. Pesq. Tur.. Publicado em: 15/04/2019
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2. Considerações sobre corporeidade e leitura de mundo na formação escolar
Culture is the result of production of signs and symbols that are social in language structure. Languages are products and productions of different kinds of texts, communicated through gestures, orality, writing, drawings, music, games, finally, all the interfaces possible the exchange of information with a view to understanding and expression of reality. It
IBICT - Instituto Brasileiro de Informação em Ciência e Tecnologia. Publicado em: 04/07/2012
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3. Vestir-para-ser e o consumo dos símbolos da imagem de marca pela comunicação visual da moda
O objetivo deste trabalho é refletir sobre como as preferências estéticas podem ser consideradas os principais meios de afirmação da personalidade quando associados ao fato de que a moda atua como elemento visual e simbólico e como produtora do desejo de vestir-para-ser. A analogia toma emprestados os termos da expressão ter-para-ser, comumente vi
IBICT - Instituto Brasileiro de Informação em Ciência e Tecnologia. Publicado em: 29/07/2011
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4. CEFAM: Centro EspecÃfico de FormaÃÃo e AperfeiÃoamento ao MagistÃrio: homoerotismo, indisciplina e panoptismo - histÃrias de vida de jovens normalistas em regime integral no Instituto de educaÃÃo do cearà (1992- 1995) / Teaching: homoerocism, indisciplines and panopticism - histories of life of young normalistas in integral regimen in the Instituto de EducaÃÃo do Cearà of it (1992 - 1995)
The objective of this research was to analyze the daily CEFAM with a focus in the practice of homoeroticism, (in)discipline and panopticism life histories of normality that participated in the project of teacher education at the Institute of Education of Cearà between the years 1992-1995. The methodology applied during the research was a survey of the seaso
IBICT - Instituto Brasileiro de Informação em Ciência e Tecnologia. Publicado em: 03/12/2009
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5. Avaliação dos condutores portadores de discromatopsia congênita na percepção cromática da sinalização viária / Assessment of congenital color-blid drivers on the color perception of road signs
The function of the several traffic signal subsystems is defined, among others, by the color of traffic signs and symbols. Therefore, knowing the needs and problems congenital color-blind drivers face can help increase road users safety as it may lead to the adoption of measures to reduce potential communication barriers on traffic rules to such drivers. Wit
Publicado em: 2009
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6. Consumo simbÃlico no Orkut: associaÃÃo Ãs marcas de moda no ambiente virtual
When we talk about todayâs actual context of society, we refer to the value of communication, in other words, information. The relations of the contemporary man with new technologies, new media and the proliferation of the means of communication edify the changes in culture, exploring a definition of a new mediatic era , a cyber culture. In this new conjunc
Publicado em: 2009
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7. ERGONOMICS APPROACH ON PEDESTRIAN CROSSING / ERGONOMIA INFORMACIONAL NA TRAVESSIA DE PEDESTRE
This thesis is about the risk behavior adopted by pedestrians at crosswalks with traffic light equipament. It was observed that many pedestrians take risk to cross the Presidente Vargas Avenue. This avenue is located in downtown in Rio de Janeiro city and has a heavy vehicular traffic and intense pedestrian flow. Many pedestrians cross the four lanes of aven
Publicado em: 2009
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8. Radical humanism and management: the implications of humanism for business administration and studies
The dialectical nature of the current socio-economic process at work, namely, the endless pursuit of maximization of profits leading towards a truncated understanding of Man, which in turn leads towards the further quest for maximization of profits, and so on, appears to pose an endless impasse. Breaking this negative dialectic involves: 1) having managerial
Organ. Soc.. Publicado em: 2008-06
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9. A PERSONAGEM-SIGNO REI LEAR/HIDETORA: intermidialidades e tradução intersemiótica da personagem rei em Shakespeare e Kurosawa
In a general way this work tries to construct a morphological signs of the charactersking Lear and Hidetora, respectively in Shakespeares King Lear (1606) and Japanese film director Kurosawas film Ran (1985). Kurosawa can be considered as one of the main contemporary film maker who through his films brings an understanding through the intersemiotic translati
Publicado em: 2008
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10. Palavras da maldição: O Ceará de José Alcides Pinto entre símbolos e alegorias.
This work treats about the speeches that produced the crisis of symbols of Ceará, researching on matters and ways of expression of space between 1950s and 1970s. Therefore, we search discursive practices that since the end of nineteenth century built the identity of Ceará and in the middle of twentieth century produced the crisis of modes of seeing and tel
Publicado em: 2008
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11. Letramento de alunos surdos em classe bilíngüe : possibilidades e desafios
This research aimed at investigating the conditions offered in a Bilingual Class that could favor deaf students in their process of learning and development of the written Portuguese language. For that purpose, it was necessary for us to analyze the educational context of the Bilingual Class, the pedagogical strategies used, the communicative interactions an
Publicado em: 2008
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12. No fim o princípio: raízes de Luuanda
The present dissertation aims to study the book of estórias Luuanda, from the Angolan writer José Luandino Vieira, specially, searchs to identify through of the junction space/character, the symbols which constitute the literary city of Luuanda. Bearing in mind conceptions of space, the city and their simbols, our hypothesis point out to the existence of a
Publicado em: 2007