Internationalization Theories
Mostrando 13-21 de 21 artigos, teses e dissertações.
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13. O processo de internacionalizaÃÃo de empresas do Nordeste : proposiÃÃo de um framework
This work aims at investigating the characteristics of the internalization process in companies of the Northeast Brazil. The theoretic reference uses a transversal method to analyse the main key concepts of the internationalization theories: life cicle, Uppsala, Adaptive Choice, Eclectic Paradigm, Diamond Model and RBV. The key concepts include localization,
Publicado em: 2009
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14. Expatriação e gênero: um referencial para multinacionais brasileiras / Expatriation and gender: a reference to Brazilian multinationals
This exploratory research aimed the identification, analysis and discussion of theories and practices of Human Resources that can offer, to the Brazilian companies which are driving their internationalization processes, support for the treatment of gender issues in the management of expatriation processes. This study was originated from the motivation to und
Publicado em: 2009
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15. ESTADO E SOBERANIA: A INTERNACIONALIZAÇÃO DOS DIREITOS HUMANOS E OS REFLEXOS NA ORDEM JURÍDICA BRASILEIRA APÓS A EMENDA CONSTITUCIONAL 45/2004
This work presents a reflection about the relations settled between the State, conceived as a sovereign power, and the matters addressing the process of internationalization of the Human Rights, and the Brazilian Law arrangement, beginning with the conception of sovereignty elapsing from the jurisnaturalists theories. We searched to analyze which particular
Publicado em: 2009
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16. Estratégias de internacionalização e seus resultados : um caso Sul Rio-Grandense
Como as empresas decidem e implantam estratégias de internacionalização, qual o valor adicionado e como avaliar consistentemente os resultados obtidos? Procurando responder essa questão, estuda-se o caso da gaúcha Artecola, empresa avançada em sua internacionalização. Descreve-se sua trajetória internacional e expõe-se o desempenho internacional re
Publicado em: 2009
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17. Services offshoring and its strategic effects on value chains
This article's main objective is to examine some known management theories under the offshoring point of view. It detaches some factors in existing theories and how they can be at risk in an increasing offshoring of services processes. In the absence of more systematic studies about the effects of offshoring over value chain and core competencies imprecise b
BAR - Brazilian Administration Review. Publicado em: 2008-09
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18. Marketing para exportação na abordagem baseada em recursos : identificação de fatores de sucesso em pequenas e médias empresas cearenses
This study has the objective to assess the relationship of the strategic marketing,marketing mix and attitudes and managerial perceptions dimensions with export performance in small and medium firms of the Ceará state, categorized in two groups: frequent exporters and sporadic exporters. It was based on the theoretical framework derived from the Resource-ba
Publicado em: 2008
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19. Dinâmica dos recursos e estratégias de internacionalização : estudo no setor da carcinicultura do Estado do Ceará
The internationalization of companies along the current period of globalization demands the use of strategies and competitive advantages, supported by a permanent review of several theoretical approaches, available in this field of study. The several ways of entering foreign markets imply different levels of commitment and benefits to the companies under int
Publicado em: 2007
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20. AnÃlise do processo de formaÃÃo de estratÃgias internacionais da fruticultura brasileira : o caso do Grupo Fruitfort
The present dissertation concerns the characteristics of the process of international strategies formation of Fruitfort Group from 1982 to 2006, in the light of the perspective of the Uppsala theories, the National Competitive Advantage Determinants and the Resource-Based View of the firm (RBV). The international strategies adopted by the company are describ
Publicado em: 2007
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21. THE INTERNATIONALIZATION OF GERDAU GROUP: A CASE STUDY / A INTERNACIONALIZAÇÃO DO GRUPO GERDAU: UM ESTUDO DE CASO
Academic discussion regarding foreign direct to developing countries has been broad - involving aspects such as: the impact on receiving nations, forms of incentives, motivating factors and the form of these investments in receiving nations. On the other hand, little has been said regarding foreing investiments originating from these developing countries. Th
Publicado em: 2004