Performance management in clusters and cooperation networks of small and medium-sized enterprises: brazilian and german case studies and proposal of an analysis model / Gestão de desempenho em clusters e redes regionais de cooperação: estudos de casos brasileiros e alemães e proposta de um modelo de análise

AUTOR(ES)

Mateus Cecílio Gerolamo

DATA DE PUBLICAÇÃO

2007

RESUMO

This work originated from previous works of research in the area of improvement, innovation and change management. The challenge of this doctorate project was the development of implementation strategies of improvement and innovation methods for small and medium-sized enterprises. The regional agglomeration phenomena between enterprises, i.e. clusters and regional cooperation networks are an expanding alternative to the use of such methods in small and medium-sized enterprises, giving them easier access to improvements, innovations and competitiveness. The objective of this work was defined, therefore, as a proposal of an analysis model to manage the performance in clusters and cooperation networks of small and medium-sized enterprises. Studies in worldwide and european level of cluster performance models were analyzed and case studies of clusters and cooperation networks were carried out in Brazil and Germany. Germany stands out in the european context because of its politics that stimulate innovation and competitiveness for small and medium-sized enterprises promoting its clusters and cooperation networks, mainly in fields of innovation and high technology. The analysis of the literature review, studies on cluster and case studies allowed the development of a model for performance management in clusters and cooperation networks. Such a model presents as main elements: key-stakeholders identification, definition of strategic view and key-objectives, implementation of joint actions and projects, evaluation and measurement of performance, and the establishment of a support infra-structure to the development process of a cluster or a cooperation network. As one of the main conclusions, it can be said that, although it is difficult to develop a model totally adapted to the needs of different clusters, this proposal represents an analysis model that can be used by the brazilian initiatives for promoting clusters and cooperation networks as carried out, for instance, by SEBRAE and FIESP in the cases of local productive systems. Technological based-clusters in Brazil could also use this analysis model as a framework for their regional development process.

ASSUNTO(S)

redes de cooperação performance management cooperation networks gestão de desempenho gestão de melhoria e inovação pequenas e médias empresas small and medium-sized enterprises redes de cooperação - alemanha clusters improvement and innovation management clusters cooperation networks - germany

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