Elementos da gestão do conhecimento no processo de desenvolvimento de produto: estudo de caso de uma indústria de bens de consumo no Brasil

AUTOR(ES)
DATA DE PUBLICAÇÃO

2009

RESUMO

This paper bears upon the quest and interest to deepen the comprehension of the myriad of concepts emerging from the field of knowledge creation and management by cutting them in such a way as to allow for verification of its practical results when applied to an organizations day-to-day activities. First, a brief description of the organizational knowledge is done, aiming to identify some of its meanings and perspectives in the literature for the management of an existing knowledge, as well as for the creation of a new knowledge, be it individual or organizational. Next, to illustrate the theoretical findings, providing it with concrete legitimacy, a field research is presented, in format of a case study of a consumer goods industry, seeking to analyze the organization knowledge creation standpoint in terms of its enabling conditions and the SECI process as developed by Nonaka (1994) and Nonaka and Takeuchi (1995), in order to highlight its main elements, circumstances and effects on the operational level, namely, the product development team. Thus, at the end, hoped is to have detached some of the multiple facets of the knowledge management, its difficulties and possibilities as an strategic resource, and, above all, pointed out real creation and use dimensions for that knowledge by examining its application to the product development process in a consumer goods company in Brazil.

ASSUNTO(S)

processo seci criação do conhecimento enabling conditions for knowledge creation product development project knowledge creation projeto de desenvolvimento de produto seci process administracao de empresas condições capacitadoras da criação do conhecimento

ACESSO AO ARTIGO

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