A Realidade dos Negócios na Era Digital no Mercado Brasileiro / The Reality of Business on the Digital Era at Brazilian Market
AUTOR(ES)
Albertin, Alberto Luiz
DATA DE PUBLICAÇÃO
24/11/2005
RESUMO
The Brazilian organizations have been using wide and intensely information and communication technologies to make possible the internal integration among their several areas and external with their vendors, clients and partners, prosecute a very large number of transactions and to attend an a quantity of clients on a fast, secure and, many times, personalized way. The managerial environment, in the world and national levels, has experienced for countless changes on the last years, which have been being considered directly related with as Information Technologies. One of the most important aspects of this new context is the appearance of the digital environment, which permitted, in fact, the accomplishment of Business in the Digital Era. This project has as main objective identify the actual situation of Business in the Digital Era in the Brazilian Market. One of its contribution is to determine the business new models consolidation degree, allowing to analyze the utilization level of the offered contributions for this technology.
ASSUNTO(S)
negócios na era digital tecnologia de informação modelo de negócios na era digital
