Printed News
Mostrando 13-21 de 21 artigos, teses e dissertações.
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13. Abordagem semiótica da comunicação mercadológica: divergências e convergências de sentido e a emergência de um modelo
The marketing communication, one of the components of marketing, demands a renewal of practices, motivated by the post-modern consumption relationship characteristics. The theoretical proposition of holistic marketing, in accordance to Philip Kotler, covers four marketing areas: integrated, internal, relationship and socially responsible. Analyzing the marke
Publicado em: 2008
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14. A MÍDIA IMPRESSA E OS ASPECTOS PSICOSSOCIAIS DO ESTUDANTE UNIVERSITÁRIO / The printed media and university students psycho-social aspects.
The non specialized printed media shows several pieces concerning university students and this thesis aims to verify which psycho-social aspects are most frequently included. Selected news about university students were chosen from Folha de S. Paulo, O Estado de S. Paulo and A Tribuna newspapers. The news analysis was led by the Ryad Simons Adaptative Evolut
Publicado em: 2007
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15. Os jornais, a democracia e a ditadura do mercado: a corbetura das eleições presidenciais de 2002
The paper intends to show, by surveying the period immediately before Brazils presidential elections in 2002, how O Estado de S. Paulo and Folha de S. Paulo, two major newspapers printed in the countrys major financial center, performed as mediators of the pressure applied by the financial markets upon voters and contenders, particularly upon the Workers Par
Publicado em: 2007
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16. CHILDREN AND JOURNALISM: A STUDY ABOUT THE INTERACTION BETWEEN CHILDREN AND PRESS MEDIA ADRESSED TO THEM / CRIANÇA E JORNALISMO: UM ESTUDO SOBRE AS RELAÇÕES ENTRE CRIANÇAS E MÍDIA IMPRESSA ESPECIALIZADA INFANTIL
This Master Dissertation is a result of the records and analysis of the interaction between children and journalistic vehicles addressed to them: their opinions about the material, their reading practices and, in a final moment, their ways of making a journalism they consider qualified to other children. It takes as main reference Roger Chartier´s theory, w
Publicado em: 2007
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17. A reconstrução histórica do Senac de Uberlândia MG (1954-1974)
This research is inserted in the History of the educative Institutions and has as object the National Service of Commercial Learning (SENAC) of the city of Uberlândia, MG, in the period from 1954 to 1974. It aims to reconstruct its genesis, formation and consolidation, detaching how the professional formation of youngsters and adults was thought about in th
Publicado em: 2007
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18. A reconstruÃÃo histÃrica do Senac de UberlÃndia â MG (1954-1974)
This research is inserted in the History of the educative Institutions and has as object the National Service of Commercial Learning (SENAC) of the city of UberlÃndia, MG, in the period from 1954 to 1974. It aims to reconstruct its genesis, formation and consolidation, detaching how the professional formation of youngsters and adults was thought about in th
Publicado em: 2007
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19. A concepÃÃo da homossexualidade em textos jornalÃsticos: uma anÃlise crÃtica da transitividade verbal
Homosexuality has always sorrow a state of social stigma and prejudice during the whole occidental history. For a long time it has been identified as an abnormal orientation when compared to heterosexuality. Sometimes it has seen as a heresy, sometimes as a mental disturb (GREEN; POLITO, 2004; TREVISAN, 2004). Nevertheless, due to increasing combat for freed
Publicado em: 2007
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20. The news interface in the digital and press media / A interface da notícia nos meios impresso e digital
It was intended to discuss questions about the characteristics of digital and printed media related to the way of publishing the news on the first pages of newspapers and web portals on the Internet. The news is presented as an object and it has as a sign the interface inside the media mentioned above. Both present approaches on the treatment of information
Publicado em: 2006
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21. Infojornalismo nos jornais diários: análise de coberturas no jornal Folha de S. Paulo / Infojornalismo nos jornais diários: análise de coberturas no jornal Folha de S. Paulo
Nas últimas décadas, a informatização das redações de jornais e o desenvolvimento de softwares gráficos possibilitaram a consolidação do uso da infografia como ferramenta auxiliar na transmissão da notícia nos jornais impressos diários. A prática editorial do infojornalismo integra textos verbais com diferentes expressões não verbais, tais com
Publicado em: 2006