Consumers Vulnerable
Mostrando 1-6 de 6 artigos, teses e dissertações.
-
1. Práticas de comunicação de marketing para crianças em websites. / Practical of communication of marketing for children in websites.
A Internet tornou-se um dos principais meios de comunicação e símbolo do mundo globalizado. E começou também a modificar comportamentos em nível mundial: redes sociais, notícias em tempo real e acesso à informação nunca antes imaginado, possibilitam um conhecimento rápido e sem precedentes. E tem atraído todos os públicos, inclusive o público i
IBICT - Instituto Brasileiro de Informação em Ciência e Tecnologia. Publicado em: 15/09/2011
-
2. Pre-teenagers ("tweens") - since Piaget s theory perspective to economic psychology perspective / Pre-adolescentes ("tweens") - desde a perspectiva da teoria piagetana a da psicologia economica
Since II Word War, a new status in the family is given to pre-adolescents and this bias grows notably because of globalization, wich modifies the human relationships and new wants are mediated by symbolisms provoking desires and consumption manipulated by marketing strategies. These new created symbols begin to compose the pre-adolescents or tweens identity.
Publicado em: 2010
-
3. A Análise da Teledensidade como Contribuição ao Entendimento dos Fatores Estratégicos à Sustentabilidade Das Empresas Concessionárias de Telefonia Fixa Brasileiras / The Teledensity Analysis as Contribuition to the Agreement of the Strategic Factors for the Sustentation of the Companies Concessionaries of Fixed Brazilian Telephony.
This dissertation deals with the dynamic environment regarding the Brazilian residential telephone service established since its privatization, in 1997. The territorial division made by players with distinct strategies, all followed by a strict federal law, and the existence of a regulation organ for telecom services (ANATEL) contributed for the continuous e
Publicado em: 2006
-
4. Sociodemographic Characteristics of Tobacco Consumers in a Rural Area of Bangladesh
Bangladesh typifies many developing countries experiencing an increasing trend in tobacco consumption. However, little is known about the general pattern of tobacco consumption and about population groups who are more prone to tobacco consumption. This paper aimed at generating knowledge on tobacco consumption, especially emphasizing the identification of so
International Centre for Diarrhoeal Disease Research.
-
5. Improving the quality of healthcare for children: implementing the results of the AHSR research agenda conference.
OBJECTIVE: To describe the rationale, development, content, and results of the AHSR-sponsored conference on developing a research agenda focused on improving the quality of care for children. DATA SOURCES AND METHODS: Planning documents, background papers, and conference proceedings. PRINCIPAL FINDINGS: The conference developed the research agenda focused on
-
6. Annual assessments of patients aged 75 years and over: views and experiences of elderly people.
BACKGROUND. The 1990 contract requires general practitioners to offer all their patients aged 75 years and over an annual health check. Increasing importance is being placed on consumers' views of service provision. AIM. A study was undertaken in June 1992 to investigate elderly patients' views and experiences of the annual health check, and to compare these