Competitive Advantage
Mostrando 25-36 de 408 artigos, teses e dissertações.
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25. Dynamics of competition and survival
Along time, increasing competitiveness is said to have shortened firms' life spans; however, for those who managed to survive, the question relies on what are the best competitive positions. The question is whether firms can sustain a competitive advantage for longer periods. To answer it, this article analyzes the combined performance (profit and growth) tr
BAR, Braz. Adm. Rev.. Publicado em: 2014-03
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26. Knowledge as a competitive advantage in private security: a study in a company in Santa Catarina, Brazil
The aim of this study was to identify the relevance of knowledge management actions, specifically in the categories of 'knowledge', 'human capital', and 'innovation', adopted by one of the leading companies in the private security market of Santa Catarina. The leading company in the private security sector in the business segment of Santa Catarina served as
JISTEM J.Inf.Syst. Technol. Manag.. Publicado em: 2013-04
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27. Panorama de propriedade intelectual, transferência de tecnologia e inovação da química brasileira e a comparação com os países do BRIC
Based on Science, Technology & Innovation (ST&I) indicators, Brazil is a competitive and interesting country from the point of view of technological foreign investment. However, it is still incipient with regard to national investments, production of technological knowledge, inbound mobility of scientists and technology transfer to the productive sector. Amo
Quím. Nova. Publicado em: 2013
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28. INFORMATION FLOW IN SUPPLY CHAIN FOR REFINED OIL PRODUCTS: CASE PETROBRAS / FLUXOS DE INFORMAÇÃO EM CADEIA DE SUPRIMENTOS DE DERIVADOS DE PETRÓLEO: CASO PETROBRAS
The integration of processes and systems related to logistics inside the companies and together with their suppliers and customers has been established as a trend in the past few years. The use of logistics as a competitive advantage and to add value to the products and services has become, more and more, one of the strategic issues for the companies. More r
IBICT - Instituto Brasileiro de Informação em Ciência e Tecnologia. Publicado em: 15/08/2012
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29. Economias de escala e de escopo na fixação de preços em marketing: estudo de caso no setor bancário / Economies of scale and scope in marketing pricing: a case study in the banking sector
In a globalized and dynamic environment such as the one we live in nowadays, where opportunities arise and advantages disappear very quickly, strategies, which are reflected in Marketing Management, must be agile in order to enable the connection between a company and the market. Such strategies are reflected in the decision of the marketing mix (4P\ s), in
IBICT - Instituto Brasileiro de Informação em Ciência e Tecnologia. Publicado em: 25/04/2012
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30. The market strategies alternatives of an e-business start-up in Brazil
The e-business market is one of the fastest growing markets in Brazil, with e-business sales accounting for BRL 14.8 billion in 2010 and a growth of 40% per year (+1000% over the past 7 years). Sales-event clubs and collective bargaining websites are one of the most dynamic segments of the e-business market: the number of new players is increasing rapidly, w
Publicado em: 24/04/2012
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31. O alinhamento da administração estratégica com o marketing estratégico: um estudo de caso no setor de serviços / Alignment of strategic management with strategic marketing: a case study in the services sector
In a competitive environment, in which most of the companies act, turns out essential to use administration tools that support their competitiveness. One of these tools, strategic management, is increasingly used either in organizations or in the academy. Increased competition has led organizations to not only be concerned about the corporate strategy, but a
IBICT - Instituto Brasileiro de Informação em Ciência e Tecnologia. Publicado em: 02/04/2012
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32. A INFLUÊNCIA DA INOVAÇÃO VERDE NA BUSCA DE VANTAGEM COMPETITIVA DAS EMPRESAS DOS SETORES ELÉTRICO E ELETRÔNICO BRASILEIRO / THE INFLUENCE OF GREEN INNOVATION IN PURSUES FOR COMPETITIVE ADVANTAGE OF ENTERPRISES OF ELECTRIC AND ELECTRONIC SECTORS BRAZILIAN
As empresas buscam superar suas concorrentes por meio da criação e sustentação de vantagens competitivas. A inovação, entendida como a introdução de um novo bem ou serviço no sistema econômico por meio dos produtores, que educam os consumidores a buscarem coisas novas que diferem daquelas já existentes no mercado (SCHUMPETER, 1989) configura-se co
IBICT - Instituto Brasileiro de Informação em Ciência e Tecnologia. Publicado em: 02/04/2012
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33. FTSPROC - um processo para minimizar as dificuldades de projetos que adotam a estratégia follow-the-sun
Searching for competitive advantages as low cost and productivity gains, organizations choose to distribute their software development process to other countries with more affordable production costs. Increasingly, projects are being developed in geographically distributed environments, featuring the distributed software development. However, the challenges
IBICT - Instituto Brasileiro de Informação em Ciência e Tecnologia. Publicado em: 28/03/2012
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34. Implicações do (des)alinhamento entre estratégia competitiva e competências financeiras organizacionais
Based on the increase in competition and the need for new management tools to enable companies creating and sustaining competitive advantages and considering that financial management is an important activity for all organizations, this study aimed to uncover the implications of the alignment or non-alignment between competitive strategy and financial compet
IBICT - Instituto Brasileiro de Informação em Ciência e Tecnologia. Publicado em: 08/03/2012
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35. A perspectiva da inteligência competitiva como um recurso estratégico
Esta dissertação teve por objetivo a caracterização Inteligência Competitiva (IC) enquanto potencial fonte de vantagem competitiva, por si só e à luz da Visão Baseada em Recursos, ou Resource Based View (RBV). Para tanto, foram revisados os construtos de administração estratégica, recursos estratégicos, fundamentação da RBV, vantagem competitiv
IBICT - Instituto Brasileiro de Informação em Ciência e Tecnologia. Publicado em: 06/03/2012
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36. Análise da qualidade de gelatina obtida de tarsos de frango e aspectos envolvidos no processo produtivo. / Quality analysis of gelatin made from chicken feet and production process aspects
This study features gelatin production as a new possibility in the production chain of broilers, through the use of chicken by-products. Given the lack of other works on sensory analysis of gelatins made with collagen extracted from chicken feet, the objective of this study was to assess the acceptability of that gelatin by evaluating its sensory qualities t
IBICT - Instituto Brasileiro de Informação em Ciência e Tecnologia. Publicado em: 31/01/2012