Business Hotels
Mostrando 13-18 de 18 artigos, teses e dissertações.
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13. Public relations in tourist industry organization: managements view from the city of Londrina-PR. / AS RELAÇÕES PÚBLICAS EM ORGANIZAÇÕES DO SETOR TURÍSTICO: Uma visão de gestores da cidade de Londrina-PR
This work outlines a multi case study about the importance of an efficient management concerning the relationship between the tourist industry and its groups of interest, the stakeholders. In order to obtain better organizational corporative results emphasizing public relations strategies. Characterizes the necessity enterprises have to implement an administ
Publicado em: 2006
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14. HORIZONTAL BUSINESS NETWORKS IN RIO GRANDE DO SUL: A study of the factors that influence the formation and development / REDES HORIZONTAIS DE EMPRESAS NO RIO GRANDE DO SUL: Um estudo dos fatores influentes na formação e desenvolvimento
As the increase in competition in the market has risen, so has the number of new business arrangements. Among these, horizontal business networks stand out. Horizontal business networks are groups of businesses in the same business field that share costs, exchange information and increase their buying power, thus making themselves more competitive than large
Publicado em: 2005
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15. A percepção dos hóspedes quanto aos atributos oferecidos pelos hotéis voltados para o turismo de negócios na cidade de São Paulo. / Guests perception of the attributes offered by hotels directed to business tourism in the city of São Paulo.
business tourist behavior concerning hosting. Due to the dynamism of hotel demand, is expected that professionals and academics be stimulated to prospect and study the hotel market for business tourism. This research is the outcome of the recognition, in the hotel market, of the advantages of knowing the needs of a certain guest profile. Business tourism is
Publicado em: 2004
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16. SEGURANÇA ALIMENTAR: ASPECTOS TÉCNICOS E SÓCIO-CULTURAIS SOBRE RISCOS POTENCIAIS NA REDE HOTELEIRA DE FLORIANÓPOLIS - SC
This research studies the question of the risks related with the food safety in the sections of Foods and Drinks at the hotel business of Florianópolis SC. Its general objective was to investigate the risks related with the touristss food safety, evaluating the sociocultural and techniques conceptions of managers and employees who work in the sections of Fo
Publicado em: 2004
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17. Planejamento estratégico situacional aplicado à pequena empresa : estudo comparativo de casos em empresas do setor de serviços (hoteleiro) da região de Brotas-SP / Situational strategic planning applied to small enterprises : comparative cases studies in the hotel sector of Brotas-SP
This dissertation presents proposals for the improvement of the adjustment and application of the corporate strategic planning methodology to small enterprises using concepts and elements of the situational strategic planning (SSP). It presents a bibliographical revision on the corporate strategic planning methodologies, specific characteristics of small com
Publicado em: 2004
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18. TURISMO DE AVENTURA E MEIOS DE HOSPEDAGEM: ANÁLISE DAS NECESSIDADES ESPECÍFICAS DE UM SEGMENTO E DA ADEQUAÇÃO DE SEUS RECEPTORES. O Mergulho em Bombinhas - SC
This study deals about the tourism market segmentation and how the hostelry sector can act in this process, based on the adventure tourism, in the sporting-recreational category of scuba diving, and the lodging needs of the tourists that practice such category. Through the analysis of the adaptation of the lodging structures to the diver needs, we intent to
Publicado em: 2004