Brazilian Institute Of Public Opinion And Statistics
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1. The IBOPE, the public opinion and the common sense during 1950 : habits, preferences, behavior and values of the residents of brazilian big urban centers (Rio de Janeiro and São Paulo) / O IBOPE, a opinião pública e o senso comum social dos anos 1950 : hábitos, preferências, comportamentos e valores dos moradores dos grandes centros urbanos brasileiros (Rio de Janeiro e São Paulo)
The modernity developed during the years of 1950 at the two biggest brazilian urban centers, based upon ownership and consumption of industrialized goods, diverged from a Brazil predominantly rural. As the population would become urbanized, new products that would feature an urban and modern lifestyle would be added to Brazilians consumptions: cars, televisi
Publicado em: 2011