Gestão do desempenho : um estudo de caso pequena empresa / Performance management : a case study in small enterprise

AUTOR(ES)
DATA DE PUBLICAÇÃO

2005

RESUMO

The great occurring changes transform the industrial environment in a more competitive means. A good strategy is fundamental to the enterprise survival. To define a strategy data are necessary and to quantify them, choosing the right performance measurer is the first step. The theoretical model used in this work was the BSC (Balanced Scorecard) that shows four study perspectives to measure the performance in enterprises: Financial one, Clients, Internal one and Learning and Growth. These four perspectives allow the creation of the strategic map that make the relationship among them. The case study shows the application of this theoretical method in a small enterprise (fewer than 20 employees), having as its main activity the gasket printery and the electric isolation. As the enterprise is small and has an extreme control of operation, it wasn?t difficult to implant a performance measurer system. The data collected were used for the control criteria of the enterprise, for example: productivity, cost control and labor. The results obtained based in the last-few-year-data (2002 to 2005) were so satisfactory . This work showed that it is possible to use a theoretical model for small enterprises successfully

ASSUNTO(S)

desempenho pequenas e medias empresas performance padrões de desempenho small business job performance standards

ACESSO AO ARTIGO

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