FUNDAMENTOS PARA FORMULAÇÃO DE ESTRATÉGIAS COMPETITIVAS EM ORGANIZAÇÕES DE DESENVOLVIMENTO DE SOFTWARE

AUTOR(ES)
DATA DE PUBLICAÇÃO

2005

RESUMO

One of the most important steps in planning software is budgeting, usually considered a complex task due to the difficulty in precision. To ensure revenue, generally a margin of error is added to the overall price, an act which could harm the organizations competitiveness in the market. Based on this scenario, this work presents a study on the competitiveness among organizations of software development which use the objectoriented approach. In order to identify the fundamentals for formulating competitive strategies for these organizations, the exploratory research method was adopted. The organizations processes and procedures were taken into consideration, so as to form prices for their products and services in this industry, so that methodologies can be formulated to help avoid diversion and error. Therefore, in order to assist the organization in formulating such strategies, the influence of the five competitive forces in the software development industry was also taken into consideration, according to the analysis of industries proposed by Michael Porter. The characteristics of software quality have been presented according to the ISO/IEC 9126-1 Standard and, as a basis for the continuous improvement of quality in the software development industry, the Capability Maturity Model Integration and MPS.BR were used. The Use Case Points technique was considered for measuring the necessary efforts for software development, presenting some factors that influence its appropriateness for different organizations. It is hoped that this work may contribute towards bringing together both Management and Computer Science, by providing a text which may assist management professionals in their activities in software development organizations, and guide the managers of such organizations who do not have a degree in Management.

ASSUNTO(S)

software - desenvolvimento software quality software development effort estimates. competitive strategies controle de qualidade administracao planejamento estratégico concorrência administrativa

ACESSO AO ARTIGO

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