A FRUIÇÃO DO LAZER EM RESORTS: aspectos simbólicos-imaginários que possibilitam e mantêm a modalidade de prestação de serviço (Um estudo de caso do Plaza Itapema Resort/SC)
AUTOR(ES)
Silvana Lehn
DATA DE PUBLICAÇÃO
2004
RESUMO
The contemporary world presents a recognized society for the consumption of services and activities of leisure. The resort is presented as an equipment and installment of service, leisure as a product to be consumed by the post-modern man. Which are the symbolic - imaginary aspects that enable and keep business on resorts as an experience of leisure? This question lead to a research, whose report and results found, consists on the present work. - Plaza Itapema Resort, in Santa Catarina. Some interviews had been done with the guests and the staff of the resort, as well as the analysis of contents and ads of the hotel. The guest of the resort is characterized for his habit of journey and purchasing power, except the guest of events. The experience of peace, relax and prosperity provided by the retire from the routine life make the difference in a resort through its service and its media.
ASSUNTO(S)
turismo turismo prestação de serviços leisure resort services lazer guest hóspede resort
ACESSO AO ARTIGO
http://www6.univali.br/tede/tde_busca/arquivo.php?codArquivo=28Documentos Relacionados
- Lazer em resorts: o estudo de caso do Eco Resort Avarà Jurumirim.
- Responsabilidade social empresarial : uma forma contemporÃnea de hospitalidade comercial em resorts: estudo de caso da Pousada do Rio Quente Resorts
- Gestão ambiental e responsabilidade social: estratégias de competitividade em resorts estudo de caso tropical das cataratas eco resort em Foz do Iguaçu/PR
- Reorganização curricular do município de Itapema (SC): implementação de uma metodologia
- O Turismo e a Territorialização dos Resorts: a Praia do Porto das Dunas como enclave em Aquiraz-CE
