A Comunicação Mediada por Interfaces Digitais: a interação humana com os jogos digitais em celulares.

AUTOR(ES)
DATA DE PUBLICAÇÃO

2007

RESUMO

This work is an exploratory study on entertainment messages processing. The objective of this work was to test a model of message processing dedicated to understand digital games. In order to accomplish the objective an extensive research on the observational techniques was conducted in order to analyze the final users reaction upon software and different kinds of media, thus learning the qualities and limitations of each technique. Another research was conducted on the message processing models on new and traditional media. The result made possible to propose a new model for analysis of entertainment message processing. The development methodology required empirical tests. With this in mind a data collection tool was structured. Later, the tool was tested with digital gamers of different ages on their personal PCs and on an interactive digital television, thus finding how the different elements correlate. The following step of this research was to collect data from gamers used to play games on cell phones. The objective with this was to collect data on the users experience in a media that has several limitations such as size of the screen and size of the keyboard, to name a few. The research result was that games played at media such as a PCs attract their users for its aesthetics aspects, while games played on a cellular phone depend highly on its ability to be interactive - much more so than a game played on a PC. With the results it is possible to say that entertainment message processing rely upon the designers ability to understand the limitation of each media and adequately construct the elements that compose the games setting, thus guaranteeing the approval of its target.(AU)

ASSUNTO(S)

empirical study digital games communication jogos digitais estudo empírico comunicação message processing processamento de mensagens comunicacao celulares cell phones

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