Product Mix Decision
Mostrando 1-11 de 11 artigos, teses e dissertações.
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1. Proposta de uma heurística construtiva baseada na teoria das restrições para definição de mix de produção / The proposal of a constructive heuristics based on theory of constraints for product-mix decision
A definição do mix de produção proporciona a alocação dos recursos produtivos no processo de manufatura, visando a otimização da sua utilização e do desempenho do sistema produtivo o que, por sua vez, em um nível gerencial, norteia a performance da organização. Entretanto, apesar de sua importância, a definição do mix de produção é um prob
IBICT - Instituto Brasileiro de Informação em Ciência e Tecnologia. Publicado em: 28/02/2012
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2. Estratégias de marketing das sementes de soja da COOPAVEL (Cooperativa Agroindustrial) / Marketing strategys of seeds soybean COOPAVEL - Cooperativa Agroindustrial.
This project shows the understanding of marketing-mix as a strategy to be used to divide in segments the aimed market, in order to overwhelm the competition and excel the customers demand. The theoretical fundaments about the theme suggest a defined conceptual option. It shows the marketing composed by four basic elements product, price, place and advertisin
IBICT - Instituto Brasileiro de Informação em Ciência e Tecnologia. Publicado em: 22/12/2011
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3. Decisão de mix de produtos sob a ótica do custeio baseado em atividades e tempo. / Product-mix decision from the perspective of time-driven activity-based costing.
Esta pesquisa versa sobre o tema decisão de mix de produtos que, em uma visão de Gestão de Produção e Operações, pode ser entendido como a definição da quantidade ideal a ser produzida de cada tipo de produto em um determinado período, considerando que estes competem por um número limitado de recursos, de forma a maximizar o resultado econômico (
Publicado em: 2010
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4. Internationalization and influencing factors for products customization decision: case study in autoparts industry company. / Internacionalização e fatores de influência na decisão sobre customização de produtos: estudo de caso em empresa do setor de autopeças
The study concerning products customization decision in the international markets is important for companies that have taken a decision to open an overseas subsidiary, either acquisition of a company or through its own Greenfield investments. Whatever decision follows, the result comes up with high degree of internationalization, as long as company has been
Publicado em: 2009
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5. Proposta de um modelo de planejamento agregado da produção numa usina de açúcar e álcool vinculado à flutuação de preços em mercados à vista e no mercado futuro. / A model of aggregate production planning in a sugar mill and alcohol linked the decisions of prices in future markets and present markets.
The objective of study this dissertation is to develop a model of aggregate production planning to support the decisions of management and board level of sugar and alcohol plants in regard to varieties of cane harvested each week, purchasing cane of nonsugar, the type of transport (own or outsourced) to use each week, the total cane processed per week for ta
Publicado em: 2009
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6. Em busca do sapato perfeito: avaliação da aplicabilidade do modelo endertrends para identificação dos fatores que influenciam as mulheres na decisão de compra de calçados / Looking for the perfect shoe: to assess the applicability of Model GENDERTRENDS to identify the factors that influence women s decision to buy shoes
Women in love with shoes live in their own universe, very particular, and by their dedication had moved, in 2008, $ 26.3 billion. Regardless of the economic crisis, Brazilian companies expect to increase by 20% in sales in 2009. In order to evaluate the applicability of GENDERTRENDS Model to identify the factors that influence women s decisions to purchase s
Publicado em: 2009
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7. Product mix decision: comparing theory of constraints, activity based costing, general model and discretionary cost considered discretionary cost. / Decisão de mix de produtos: comparando a teoria das restrições, o custeio baseado em atividades e o modelo geral com a utilização de custos discricionários.
The optimal product mix selection must consider internal and external factors of a manufacturing company. The external ones are mainly products prices, industry competition, substitute and complementary products, distribution channels, industrial location, and government taxes among others. The internal factors are related mainly to the use of the industrial
Publicado em: 2008
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8. Application of open queueing network models for the design and planning of discrete manufacturing systems. / Aplicação de modelos de redes de filas abertas no projeto e planejamento de sistemas discretos de manufatura.
The management of manufacturing systems have become more complex, once that new products are arising, product demands are uncertain, life cycles get shorter, and a wide variety of products compete for common resources. This thesis deals with the design and planning of discrete manufacturing systems, based on open queueing network models to support the decisi
Publicado em: 2005
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9. MARKETING STRATEGIES FOR THE COMMERCE OF AGRO-INDUSTRIAL PRODUCTS: THE CASE OF THE FEDERAL AGRO-TECHNICAL SCHOOL IN ALEGRETE / ESTRATÉGIAS DE MARKETING PARA COMERCIALIZAÇÃO DE PRODUTOS AGROINDUSTRIAIS: O CASO DA ESCOLA AGROTÉCNICA FEDERAL DE ALEGRETE
The research develops some understanding to assess and propose some strategies of marketing for the commerce of agro-industrial products manufactured at the Federal Agro-technical School in Alegrete (FASA), and the influence of the variants of marketing-mix in the customers decision of purchases. The union of this organized marketing is understood as having
Publicado em: 2005
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10. Um estudo da gestÃo de custo para evidenciaÃÃo de resultado por produto e tomada de decisÃo no setor da panificaÃÃo: Um caso PrÃtico / A study of the management of cost for evidenciaÃÃo of result for product and taking of decision in the sector of the panificaÃÃo: A Practical case
The bakery industries consist in a food segment with differentiated performance, a time that the industry and commerce activities are grouped. These industries are passing for an intense process of transformation in order to adapt themselves to the global market, which is more competitive each day. Ahead of this scene, the bakery industries had assumed a new
Publicado em: 2004
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11. Proposta de estrategias de marketing para o lancamento do ensino a distancia, na Universidade Regional de Blumenau - FURB
The effects of globalization can be observed in all contexts: Countries, economy, companies and culture. With this in mind, human beings are supposed to widen their limits by a continuous search for self development. Following this model, education is then considered something permanent in our lives. So, the University needs to review and broaden the teachin
Publicado em: 2000