Petronic
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1. PLANNING PROCESS ANALYSIS: THE CASE OF PETRONIC / ANÁLISE DO PROCESSO DE PLANEJAMENTO: O CASO DA PETRONIC
This dissertation aims to analyze the strategic planning process used by an enterprise, in an environment characterized by uncertainties, aiming to improve this process. Based on the basic concepts of planning and on the study of different planning methodologies,on which the approaches of adaptive character are focused, an evaluation of the planning process
Publicado em: 2001