Integrated Communications
Mostrando 13-24 de 37 artigos, teses e dissertações.
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13. Performance estimation of on-chip communication structures using transaction level modeling. / Estimativas de desempenho da estrutura de comunicação de SoC a partir de modelos de transações.
A complexidade crescente (tanto da funcionalidade como da arquitetura) dos sistemas eletrônicos digitais sobre silício (conhecidos na literatura como System-on-Chip, SoC) exige novas metodologias que permitam diminuir seu tempo de desenvolvimento. O projeto no nível de sistemas (SLD) é proposto para aumentar a eficiência do projeto de SoC. SLD exige nov
Publicado em: 2009
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14. Comunicação integrada de marketing como estratégia de construção da personalidade de marca: a análise qualitativa de uma empresa têxtil
This study aimed at evaluating how the Integrated Marketing Communications (IMC) strategy contributes to the construction a brand personality The case study of a textile company was developed through the analysis of the evolution and development of the concept; the characteristics and relevance of the IMC in the global scene and the practical application of
Publicado em: 2008
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15. COMUNICAÇAO INTEGRADA DE MARKETING E AÇÕES DE PATROCÍNIO A EVENTOS: O EFEITO SINÉRGICO
This study focuses the action to events sponsorship as a communication tool incorporated into the marketing communication compound. The main objective is to analyze and present how the enterprises use and articulate the marketing integrated communication tools at the sponsorship actions in order to create a synergic effect of communication. The methodology i
Publicado em: 2008
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16. Ouvindo o Silêncio: A Construção Identitária por Meio da Prática do Mergulho Scuba como Consumo Hedônico
This work aims to explore the context and emotions related to the experience of scuba diving as hedonic consumption, as well as to understand in which conditions the benefit arising from the regular practice of this activity impact the identity construction of the practitioner. Through in-depth interviews, data were collected from scuba divers living in the
Publicado em: 2008
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17. Arquiteturas Cross-layer para Redes de Sensores sem Fio
The majority of proposed communications protocols in sensor networks thrive on the collaborative nature of sensor nodes to optimize a number of important operational aspects such as routing, energy consumption, load balancing and traffic optimization. Common to all the proposed solutions are the fact of these networks also are projected on the traditional la
Publicado em: 2007
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18. Transporte aéreo: a inserção da região Nordeste brasileira nas artérias da globalização. / Air transport: the inserction of Brazilian Northeast region in the global world
The present study deals with an analysis of the air transportation activity as factor of integration of the diverse regions of the globe, and its importance for the insertion of the Brazilian northeastern region in a global panorama. This thesis has for general objective a deep analyze the effect of the activity of air transportation on a new world, more int
Publicado em: 2007
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19. Amplificadores Ãpticos, estudos de polarizaÃÃo e geraÃÃo de pulso usando processos paramÃtricos em fibras Ãpticas
The recent telecommunication development can be, to a large extent, attributed to the capacity of transmitting information (video, sound and data) at high transmission rates (Tbits/s) through the optical fiber. The constant advances in the technological development of active and passive devices based on optical fibers have enabled a steady increase in commun
Publicado em: 2007
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20. Marketing verde e a propaganda ecológica: uma análise da estrutura da comunicação em anúncios impressos / Green marketing and the ecological advertisement: an analysis of the structure of the communication in announcements printed matters "
This work presents an analysis of a sample of printed environmental ads attained from companies of several economic sectors. The purpose was to analyse the implicit structure of such an ads; its environmental appeals; the depth of the ecologic matter was treated by the researched companies. It satarts with a careful analysis of the theory concerning the soci
Publicado em: 2006
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21. A COMUNICAÇÃO COMO UM PROCESSO DE INTELIGÊNCIA EMPRESARIAL EM PLANEJAMENTO ESTRATÉGICO
This thesis will have a discussion about Communications as an instrument of business intelligence in a university environment. She will intend to demonstrate that Communications will add competitive advantage to the organizations that take part in the educational market. The present research will justify in theoretical references of the Science of Communicat
Publicado em: 2005
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22. A methodology for provisioning and differentiation of optical QoS in FWN impaired transparent optical networks / Uma abordagem para aprovisionamento e diferenciação de QoS optico na presença de FWM em redes opticas transparentes
This Thesis proposes methodologies for differentiated optical QoS in a multi-client scenario, in which client networks (e.g. IP/MPLS and SDH) dynamically request lightpaths from a transparent optical network in which Four-Wave Mixing (FWM) imposes crosstalk among lightpaths. In order to meet Optical Service Level Agreement (OSLA), it is proposed an integrate
Publicado em: 2005
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23. Teaching Sciences activity: representation of basic education pupils - NPI/UFPA / Atividade de ensino de ciências: representação de alunos do Ensino Fundamental-NPI/UFPA
This study analyses social representations within the teaching of sciences to eighth elementary grade students, both males and females, at the Núcleo Pedagógico Intregrado/NPI - Escola de Aplicação de Educação Básica da Universidade Federal do Pará-Brasil. (Pedagogical Integrated Nucleus School of application Federal University of Pará - Brasil), ye
Publicado em: 2005
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24. An integrated malaria control program with community participation on the Pacific Coast of Colombia
The study focuses on integrated malaria control in 23 communities on the Pacific Coast of Colombia, with several elements of an ecosystem approach to human health, including malaria-related sociopolitical, ecological, and economic factors. The program fostered community participation. The program presented here had 2 components: implementation and research.
Cadernos de Saúde Pública. Publicado em: 2001