Image And Social Responsibility
Mostrando 1-12 de 27 artigos, teses e dissertações.
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1. Gestão socioambiental em micro e pequenas indústrias de Pau dos Ferros-RN
Resumo O presente estudo tem por objetivo analisar a percepção de gestores de micro e pequenas indústrias da cidade de Pau dos Ferros-RN acerca de práticas socioambientais. Para tanto, buscou-se verificar se essas empresas fazem uso de gestão socioambiental, identificando suas práticas e apontando motivações, entraves e oportunidades para sua implant
Gest. Prod.. Publicado em: 16/05/2019
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2. Counteracting the contemporaneous proliferation of digital forgeries and fake news
Abstract Fake news has been certainly the expression of the moment: from political round table discussions to newspapers to social and mainstream media. It is everywhere. With such an intense discussion and yet few effective ways to combat it, what can be done? Providing methods to fight back even the least harming hoax is a social responsibility. To look fo
An. Acad. Bras. Ciênc.. Publicado em: 14/02/2019
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3. O peso das palavras, o choque dos ideais: uma análise crítica dos indicadores de sustentabilidade como critérios para a gestão da comunicação organizacional / The weight of words, the clash of ideals: a critical analysis of Indicators of Sustainability criteria for the management of Organizational Communication.
A new world order is demanding effectively differentiated postures, organizations from all sectors and spheres, accompanied by the growing surveillance society through mechanisms for evaluating their activities. In order to define ethical parameters have been and are being developed models of accountability of corporate activities. Through them, it is intend
IBICT - Instituto Brasileiro de Informação em Ciência e Tecnologia. Publicado em: 23/03/2011
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4. Strategic corporate social responsibility management for competitive advantage
Corporate social responsibility strategy and competitive advantage are important issues for the contemporary discussion on corporations in society when taking into account social and environmental impacts. Empirically, we can see that social responsibility strategies are associated with competitive advantages, such as attracting valuable employees as well as
BAR - Brazilian Administration Review. Publicado em: 2010-09
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5. Desempenho social empresarial e o gerenciamento de impressÃes de uma reputaÃÃo socialmente responsÃvel: um estudo em hotÃis do litoral pernambucano
This work presents a qualitative study of multiple cases, using as locus of research five hotels in Pernambuco coastline, in which was analyzed the relation between Corporate Social Performance (CSP), Organizational Impression Management (OIM) and Socially Responsible Intended Image. This relation was investigated based on the analysis of CSP, the identifica
Publicado em: 2009
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6. Comunicação, Valores Comunitários e Sustentabilidade: os portais da UMESP, FEI e FSA.
This work analyzes the relationship between communication and sustainability in community universities in the State of São Paulo which are part of the ABRUC (Brazilian Association of Community Universities). The objective is to examine the image of these universities, based on the communication strategies used in their institutional portals. It seeks to und
Publicado em: 2009
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7. Percepção dos stakeholders da Embraco, à luz das dimensões da responsabilidade social corporativa
Corporate social responsibility (CSR) is a relatively recent issue in Brazil, compared with other countries. Its understanding and application have generated discussion in academic and business environments, due to the multitude of other terms that are sometimes confused and sometimes complement each other, in order to explain and minimize the impacts of the
Publicado em: 2009
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8. A assistência técnica nos habitats do MST e o papel do arquiteto e urbanista / A assistência técnica nos habitats do MST e o papel do arquiteto e urbanista
This dissertation is about Architect and town planner inserts in the technical support of the Rural establishment and of the possibilities of changes in their habitat. It also looks for its participation through the production of those spaces with or without its performance through two references cases, in Rio Grande do Norte , one called settlement Eldorado
Publicado em: 2009
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9. Subject and contemporary commercial company in impasse: between the neurotic and pervert social ties / Sujeito e empresa capitalista contemporânea num impasse: entre o laço social neurótico e o perverso
Capitalism and labour configuration have been changing deeply since 1970. The research here described is an investigation about the unconscious relation between the subject and the current capitalism configuration in the context of a multinational company in the hotel market. The method adopted was qualitative, being a study of applied psychoanalysis about t
Publicado em: 2009
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10. Criação audiovisual na convivência dialógica em um grupo de dança de rua como processo de educação humanizadora
This research was developed between 2007 and 2009 in the context of a humanizing process of audiovisual creation which values the creation and criticism ability of the young participants of Arte Urbana group, a street dance group established in Jardim Cruzeiro do Sul, in São Carlos-SP suburb. The study is conducted through the audiovisual creation process,
Publicado em: 2009
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11. COMMUNITY CORPORATE SOCIAL MARKETING: A STUDY ON THE INTEGRATION CENTER OF THE PETROCHEMICAL COMPLEX IN RIO DE JANEIRO / MARKETING SOCIAL CORPORATIVO COMUNITÁRIO: UM ESTUDO SOBRE O CENTRO DE INTEGRAÇÃO DO COMPLEXO PETROQUÍMICO DO RIO DE JANEIRO
Concept social responsibility practiced by companies has gone through paradigms regarding economic-legal, it goes through the ethical-philanthropic set of ideas and having as a highlight point the detachment from proactive social responsibility, incorporated to the corporate decision process and attentive to relationships with stakeholders. Corporate social
Publicado em: 2008
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12. GestÃo estratÃgica da responsabilidade socioambiental empresarial: um estudo comparado entre distribuidoras de energia e supermercados
Strategic Corporate Social Responsibility (CSR) is the main subject of this work. Combining academic literature on corporate social responsibility and competitive advantages through strategic management, the dissertation investigated to what extent there is integration between corporate social responsibility management and core business activities. Two large
Publicado em: 2008