Consumers Satisfaction
Mostrando 1-12 de 54 artigos, teses e dissertações.
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1. Elaboration of a natural sweetener using Erythritol/Stevia
Abstract The food industry always searches for innovation, product improvement, quality and customer satisfaction. In relation to sweeteners, this search had an expressive increase in recent times due to the increase of diseases caused by the excessive consumption of sugar. Most tabletop sweeteners marketed in Brazil have bulking agents with characteristics
Food Sci. Technol. Publicado em: 2020-06
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2. Satisfaction and attitudinal responses: indirect effects of involvement and reputation
Abstract Purpose The purpose of this paper is to identify the influence of the company’s reputation and individual consumer involvement in the relationship between satisfaction, loyalty and willingness to pay more for a product. Design/methodology/approach The method used is quantitative, by means of a survey with real consumers of automotive services of
RAUSP Manag. J.. Publicado em: 2020-03
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3. The quest for achieving United Nations sustainability development goals (SDGs) A dialogue with Huaccho Huatuco and Ball
Abstract Purpose The purpose of this paper is to identify the influence of the company’s reputation and individual consumer involvement in the relationship between satisfaction, loyalty and willingness to pay more for a product. Design/methodology/approach The method used is quantitative, by means of a survey with real consumers of automotive services of
RAUSP Manag. J.. Publicado em: 2020-03
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4. Elaboration of a natural sweetener using Erythritol/Stevia
Abstract The food industry always searches for innovation, product improvement, quality and customer satisfaction. In relation to sweeteners, this search had an expressive increase in recent times due to the increase of diseases caused by the excessive consumption of sugar. Most tabletop sweeteners marketed in Brazil have bulking agents with characteristics
Food Sci. Technol. Publicado em: 28/11/2019
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5. Effects of Corporate Social Responsibility on consumer brand loyalty
Resumo Objetivo: Este trabalho analisa a influência das associações de RSC na lealdade em relação à marca. Propomos um modelo teórico que inclui o papel mediador da percepção da marca, atitude em relação à marca e satisfação do cliente no efeito da RSC sobre a lealdade, medida como um construto reflexivo de segunda ordem. Metodologia: Propom
Rev. bras. gest. neg.. Publicado em: 23/09/2019
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6. Redução da distância entre a gestão da experiência do cliente e as compras com celular
Resumo Objetivo – O objetivo desta pesquisa é estudar três sinais (reputação do funcionário, design do site e segurança) da estrutura da gestão da experiência do cliente que podem motivar a satisfação e a intenção de recompra do comprador por celular. O papel moderador da distância percebida do varejista é explorado. Metodologia – A abord
Rev. bras. gest. neg.. Publicado em: 26/08/2019
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7. Greenwashing effect, attitudes, and beliefs in green consumption
Abstract Purpose The purpose of this paper is to analyze the perception of the influence of greenwashing and of attitudes and beliefs in the decisions of purchase of green products in the retail. Design/methodology/approach A quantitative research was carried out by means of a survey with a sample of 880 consumers living in São Paulo city, Brazil, who buy
RAUSP Manag. J.. Publicado em: 15/07/2019
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8. A survey of consumer’ opinion about consumption and health benefits of fermented plant beverages in Thailand
Abstract Fermented beverages are widely used all over the country. Fermented plant beverages (FPB) are prevalent in Thailand and FPBs are believed to cure and prevent many health oriented problems. The people of Thailand produce many varieties of FPBs in small scale or large scale and consume them in their daily lives. This study is a survey conducted among
Food Sci. Technol. Publicado em: 19/10/2017
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9. Acceptance of a food of animal origin obtained through genetic modification and cloning in South America: a comparative study among university students and working adults
AbstractWith the aim of comparing the acceptance of milk obtained from cloned, genetically modified (GM) and conventionally bred cows among working adults and university students, and identifying and characterizing typologies among both subsamples in terms of their preferences, a survey was applied to 400 people in southern Chile, distributed using a simple
Food Sci. Technol. Publicado em: 15/09/2015
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10. Acceptance of nanotechnology applications and satisfaction with food-related life in southern Chile
Given the increasing use of nanotechnology in food production and packaging, its acceptance was evaluated in Temuco, Chile, and different consumer segments were identified. Different brands of sunflower oil were used at different prices as a case study. A structured questionnaire was applied to 400 supermarket shoppers. It was determined that brand was more
Food Sci. Technol. Publicado em: 25/02/2014
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11. A perceived-control based model to understanding the effects of co-production on satisfaction
This article represents an initial effort to analyze the complex linkages among co-production, perceived control and satisfaction. Co-production refers to the consumer participation in production activities and is here considered a proxy for behavioral control as it allows consumers to have some control over the process of the desired product or service. Con
BAR, Braz. Adm. Rev.. Publicado em: 2013-06
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12. Efeito do ácido lático sobre as características microbiológicas, físico-químicas e sensoriais na carne do sol
The dried beef is a food traditionally eaten by Northeastern and has an extensive trade in the city of Natal-RN. It is usually produced in an empirical manner, without any standardization in production. Characterized as partially dehydrated meat product, so that the activity of water present is not sufficient to prevent microbial growth, degradation or the p
IBICT - Instituto Brasileiro de Informação em Ciência e Tecnologia. Publicado em: 18/11/2011