Biography Marketing
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1. O mercado das IES no Brasil e sua gestão estratégica através da análise de SWOT
This paper presents a study about the market development of the Brazil Private University since the beginning even the nowadays, describing the politics, economics and social features that have been managed this kind of activity. It uses the marketing tool called SWOT Analysis that can be used at business management of a private university with the target to
Publicado em: 2008