Strategic projects management: a case study. / Gestão de projetos estratégicos: um estudo de caso.
AUTOR(ES)
Alexandre Ferreira de Oliveira
DATA DE PUBLICAÇÃO
2007
RESUMO
This research handle themes related to project management associate with strategic planning implementation in the companies. Although in the current days the strategic planning is an essential tool to aid the companies to establish, to sustain and to enlarge their competitive advantages, researches show that implementation is quite deficient, being one of the main problems the structure lack and appropriate methodologies to manage the execution of the defined strategic projects starting from the planning. The objectives of the present work are, through a case study, to elucidate in which aspects - and which form - the management of strategic projects can be perfected and to contribute for the understanding of the main subjects and problems related to the implementation and management of this kind of project. The case study was accomplished in a manufacturing company of information technology area where only 50% of the strategic projects are ended and reached the expected objective. In this study was performed in the company a survey of the processes of strategic planning, management of strategic projects, results of these projects, critical factors for the success in the implementation and maturity and excellence in the practices of projects management. With the analysis of the data in the research was concluded that, in spite of the company has a small structure dedicated to the management of the strategic projects, the lack of a better structured methodology for project management was the main responsible for the low success index in the execution of the projects. Starting from the analyses of the collected data and of the conclusions regarding the main present deficiencies in the management processes, shows up in the work a preliminary proposal for the basic methodology structure for management of the strategic projects of the studied company, with the objective of to cure or to minimize the found managerial deficiencies.
ASSUNTO(S)
projetos estratégicos estudo de caso planejamento estratégico case study gestão de projetos strategic planning projects management strategic projects
