REDUCING COSTS AND IMPROVING SERVICE VIA CARGO CONSOLIDATION: A CASE STUDY / REDUZINDO CUSTOS E MELHORANDO O SERVIÇO VIA CONSOLIDAÇÃO DE CARGAS: UM ESTUDO DE CASO

AUTOR(ES)
DATA DE PUBLICAÇÃO

2009

RESUMO

In the cleaning products industry, the service to customers may be an important competitive factor. The main objective of this study is to show, by means of a case study, how a load consolidation program demanding little investment may yield considerable benefits to the physical distribution by reducing freight cost and, at the same time, increasing the customer service level. This case study contrasts with most of the studies found in literature that indicate substantial investment requirements and a clear opposition between the goals related to cost saving and customer service level increase. The case study is presented didactically and its analysis conducted within the industrial context in order to serve educational purposes. This study also intends to expose the methodology used for developing the load consolidation project analyzed that may be applicable to other companies.

ASSUNTO(S)

reducao de custos logistics systems reduction of costs nivel de servico service level sistemas logisticos

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