Organizações e portfolios de projetos sob a perspectiva da Teoria da Complexidade. / Organization and project portfolios in a complexity theory approach.

AUTOR(ES)
DATA DE PUBLICAÇÃO

2007

RESUMO

Projects and portfolios play a central role in attaining an organizations strategic objectives, particularly within the recent scenarios of huge social, economic and technological change. With the professionalization of Project Management (PM), various methods and techniques came into use to plan and control activities aiming at the fulfillment of anticipated requisites. Lately, Portfolio Management (PoM) has incorporated a wider and more integrated view to enhance the organizations result. However, this search for more planning and predictability clashes with the current reality of the markets, where the intense interaction between the parts, allied to other factors, puts the corporate ecosystem under permanent change, causing the situation where plans are made on-the-fly, aiming at future results in scenarios virtually impossible to describe or predict with any accuracy. At such juncture, Complexity Theories (CT) highlight the features that bring some types of system to evolve constantly, in an unpredictable manner, albeit displaying recognizable patterns of order not observable in their parts, but only in the whole. Two branches of CT shall be explored in the present work: chaotic dynamics, and complex adaptive systems. These metaphors will be the starting points for inferences used to analyze the control aspect of PoM, and also for a pilot study carried out with a group of professionals of PM to investigate their familiarity with the ideas of complexity (unpredictability, flexibility, self-organization etc). As a result, we argue that it is not possible to put forward any simple recipe for PoM under complex environments, but that it is possible to enhance the ways of thinking about it, with alternative views proposing to examine organizations under various prisms, integrating them into a wide, although always partial, vision, and acting to make emerge interactively the desired complex dynamics.

ASSUNTO(S)

sistemas de informação em marketing complexity theory project administration administração de projetos teoria da complexidade information systems

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