O padrão de inserção internacional da indústria automobiliística do Mercosul na década de 2000 / The international insertion pattern of the MERCOSUR automotive industry during the 2000s

AUTOR(ES)
FONTE

IBICT - Instituto Brasileiro de Informação em Ciência e Tecnologia

DATA DE PUBLICAÇÃO

01/08/2011

RESUMO

Over the last decades, changes in the World Economy point to the growing importance of three phenomena. First, the increasing dynamism of emerging economies as opposed to stagnation in developed markets. Second, the deepening integration of markets, from the commercial and productive point of view, making competition grow between corporations that operate in different countries. Finally, partly as a response to the previous phenomenon, corporate strategies increasingly focus on meeting local and regional demands. In this context, this essay focus on the automotive industry in MERCOSUR in order to analyze recent developments in its international insertion, pointing to the strategies adopted by major players and the results obtained in terms of production, sales and investments during the 2000s. The competitive environment and the role of public policy are stressed to explain how the regional industry has evolved internationally in terms of its competitive insertion

ASSUNTO(S)

integração econômica indústria automobilística políticas públicas mercosur economic integration automotive industry public policy

ACESSO AO ARTIGO

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