Municipal Administration: The Comunication and Public Information Inovvating the Conduction the Social Politics / Administração municipal: a comunicação e a informação pública inovando a gestão das políticas sociais
AUTOR(ES)
Silvia Regina da Costa Salgado
DATA DE PUBLICAÇÃO
2005
RESUMO
Considered the midiatização society and politics, investigates sure what place/Government communications role as an instrument for management and citizen participation in municipal government. Having goals contribute theoretically with communication studies, municipal administration, referential subsidising, researchers, professionals and students, as scenario public management innovations identified primarily by the implementation of social policies by Brazilian municipalities from the 1990s. This thesis proposes that the critical challenge to search, in the context of innovative administrations, the Union or space communication between the public authorities and citizens. To do this an array of analysis is formulated and, in this, the communication is designed from the perspective of replacement technobureaucratic/monologic management by participative/dialogic of management decision-making. Using the instrumental developed guidance of hypothesis, case study, is that there is a possibility of formulating a policy of communication between Government and citizens as Union or space between the State and society, as a result of government intervention in the process of participation. The empirical scenario "program with open arms Boa Vista" (RR) and theoretical focus on communication as a public space are the arguments that support the proposition model Government communication policy in the context of Municipal administration.
ASSUNTO(S)
municipal administration. participatory administration. public administration. government communicat administração municipal. administração participativa. administração pública. comunicação governament
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