Mulheres empreendedoras em pequenas empresas: análise dos estilos de aprendizagem e dos estilos de liderança / Women in small entrepreneurial firms: an analysis of learning styles and leadership styles
AUTOR(ES)
Cintia Simone Salomão
FONTE
IBICT - Instituto Brasileiro de Informação em Ciência e Tecnologia
DATA DE PUBLICAÇÃO
05/09/2011
RESUMO
This research objective is to study learning style and leadership style of women entrepreneurs of small businesses in the retail sector in the city of São Carlos. In last two decades, there was a significant increase in women entrepreneurs in Brazil and worldwide. Several researchers have paid attention on women. This work investigates learning and leadership styles, their interrelationships and their influence on small businesses. Women have particular ways of entrepreneurship, to outline strategies and to lead their followers. Generally, their emphasis is to relationships with employees, suppliers and customers. Their priorities, frequently, are not expressed in terms of monetary or of company\ s growth. For them, life quality is important. They manage their time and to reconcile work commitments with family tasks. To understand women learning and leadership styles helps to realize what kind of management skills could help them in their business. This research was a survey. It identified learning and leadership style of women entrepreneurs in small business context. To identify these styles and the key managerial skills of women, we used The Learning Style Inventory (LSI) and the Leadership Multifactor Questionnaire (MLQ) were used to identify learning styles, managements skills and leadership style. The survey results show: what learning styles and leadership styles are prevalent among the women studied, the relationships between learning style and leadership style of these women, and what are their main management skills
ASSUNTO(S)
learning style entrepreneurial women estilo de aprendizagem estilo de liderança. leadership style. mulheres empreendedoras pequena empresa small business
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