Metodologia de implementação de planejamento de vendas e operações : estudo de caso em manufatura de produção para estoque / Sales and operations planning implementation methodology : case study in make to stock manufacturing

AUTOR(ES)
DATA DE PUBLICAÇÃO

2005

RESUMO

Sales and Operations Planning is an integrated business management process to generate competitive advantage by looking forward, understanding future scenarios and involving a multifunctional team to define and execute a set of operational plans, aligned to maximize the business results and best attend the customers. This project aims to present a methodology to support a Sales and Operations Planning Process implementation and test it through a practical application in Business Division that attends consumer market through make to stock manufacturing. Identifies the relevant factors to a well succeeded implementation, covering S&OP basic elements: i) People - Whatever is a process managed and operated by people, they need to be acknowledgeable, trained and understand what is expected of them. They also need to operate the process in accordance with agreed-upon principles, policies and procedures; ii) Process - A process needs to be formalized, defining process steps, inputs, outputs, roles, responsibilities, and measurements; iii) Tools - Need to be available allowing people to fulfill their part in the process. These tools may include hardware, software, manual and communication systems. This project also wants to discuss Sales and Operations Planning potential benefits and limitations, demonstrating the improvements the Business Division achieved related to teamwork, customer service and asset management, due to the S&OP process implementation

ASSUNTO(S)

planejamento de produção integrated manufacturing planning integrated business planning previsão de vendas administração da produção supply chain management integrated manufacturing system controle de produção sales and operations planning demand management

ACESSO AO ARTIGO

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