LEARNING ORGANIZATIONS CONCEPT IN A MOBILE PHONE COMPANY / O CONCEITO DE ORGANIZAÇÕES DE APRENDIZAGEM EM UMA EMPRESA DE TELEFONIA MÓVEL

AUTOR(ES)
DATA DE PUBLICAÇÃO

2007

RESUMO

In a scenario of complexity and uncertainty, facing the new technologies and changes in the corporate environment, many organizations have been trying to overcome their learning disabilities on an effort to face new challenges and, therefore, identify opportunities for growth and development. Competition and survival in these dynamic and complex markets are directly proportional to the knowledge of the organizations. Becomes more competitive the one who knows more, who knows how to learn - and who does it faster. The challenge for these organizations is to become better learning systems. This environment caused to emerge what we call Learning Organizations, encouraging the development of more creative and innovative solutions and answers, since they can mobilize their resources in a faster pace. The purpose of this research is to study how Learning Organizational concept can be associated to a division of the largest mobile phone manufacturers in the world. In order to reach this objective, this study contrasted Learning Organization concept with the practice of this organization, based on the perception of employees and managers on 14 cultural carachteristics identified in Carvalho e Leitão (1999) study. The results of this study were compared to the results obtained in Sampaio (2006) study, which has concluded that communion economy concepts and learning organizations have affinity.

ASSUNTO(S)

organizational learning international marketing organizational change organizational culture mudanca organizacional aprendizagem organizacional human resource management cultura organizacional marketing internacional gestao de pessoas

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