Interação face a face: um estudo das estratégias discursivas na reconstrução da imagem / Iinteraction face to face: the discourse delivered by a former president that plans to rebuild his image

AUTOR(ES)
DATA DE PUBLICAÇÃO

2008

RESUMO

This paper has the purpose of analyzing the discourse delivered by a former president that plans to rebuild his image, since it was shattered as a result of an impeachment sustained by him. Upon considering a social gathering, in which the interlocutors interact face to face, we have noted that the interacting person tries to coordinate interactional strategies in order to preserve his face and protect it against any threats; at the same time, he organizes strategic arguments for the purpose of interfering with the initial assumption that his interlocutors have made in regard to his image. To achieve our goals, we have used, from the Interactional Sociolinguistics, the theory of facespreservation as approached by Goffman (1974) and, by taking into account that strategic arguments too cooperate for the reconstruction of the image, we have relied on the assumptions of the Argumentation Theory, according to studies by Perelman &Olbrechts-Tyteca (2002). With basis on this information, we set out to apply the concepts in a corpus made up by a television interview broadcast by SBT, a television network, in August 1998, in the "Programa Livre" talk show, in which former President Fernando Collor de Melo was interviewed by high school students. The corpus was recorded and transcribed according to the rules published by Urban Educated Norm Project - NURC - SP

ASSUNTO(S)

public image argumentação estratégias discursivas reconstruction of the image reconstrução da imagem discourse strategies preservação das faces argumentation face´s preservation imagem pública

ACESSO AO ARTIGO

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