Identification of the factors for the formation process and management of strategical alliances of the small type trust in e average construction companies: a case study / Identificação dos fatores para o processo de formação e gestão de alianças estratégicas do tipo consórcio em pequenas e médias empresas construtoras: um estudo de caso

AUTOR(ES)
DATA DE PUBLICAÇÃO

2004

RESUMO

A study done in societys consortium composed by small and medium building companies to execute sanitation works in the Marajó Island PA. The objective of the work is identifying factors for the formation and administration process of strategic alliances, consortium type. The research had descriptive characteristic, with synchronous perspective and organizational analysis level. It looked for describe and interpret analytics and politics considerations related to the phenomenon in question. Half-structured interviews were applied in the data collect and was used the content analysis method in the treatment of the information. The research allowed identifying a group of factors, amongst them: the complementarily perspective, the desire of the business qualification, the capacity to generate market opening, the organizational learning, the study of the strategically combination, the joint deliberation, the equality of the property and the conciliation of the business vision.

ASSUNTO(S)

consórcios consortia pequenas e médias empresas construtoras pequenas e médias empresas consortia small business small and medium building companies consórcios construção civil strategic alliances engenharia civil alianças estratégicas alianças estratégicas (negócios) - estudo de caso strategic alliances (business) building

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