Identificação de inovações e seus reflexos nos indices de rentabilidade de empresas brasileiras de capital aberto / Identification of innovation and its consequenses at rates of profitabillity of open market companies

AUTOR(ES)
FONTE

IBICT - Instituto Brasileiro de Informação em Ciência e Tecnologia

DATA DE PUBLICAÇÃO

28/04/2009

RESUMO

The objective of this study is to identify technological innovations and innovative actions implemented and their impact on return rate on capital of Brazilian open market companies. The study is included in research group of Entrepreneurship, Innovation and Competitiveness in Organizations Program of Graduate Studies in Administration (PPGAd) of the Regional University of Blumenau. The research was divided into two stages, with the first, from a data collection instrument developed from various research institutes and authors who study innovation, there was a research on innovation in Brazilian companies with open capital stock traded at Bolsa de Valores in São Paulo. In the second step, for companies that answered the questionnaire through desk research, it was examined the disclosure reports of innovations in the administration of 2005 to 2007. There was also sectorial analysis of innovation in the construction sector compared with the results obtained in multisectorial analysis. It also calculated the rates of return of companies belonging to the sample. After was made analysis of the efficiency curve based on data envelopment analysis (DEA) of companies with multisectorial use of innovations such as data rates of return as outputs. The results set up rankings of multisectorial and business innovation which have been identified as potentially more innovative firms, firms with medium potential for innovation and business potential rather innovative. The construction sector was compared to the multisectorial and it was found that the builders were considered potentially less innovative compared to researched companies. With Data Envelopment Analysis (DEA) was possible to identify in the companies efficient use of innovation to deliver results based on the results of efficiency obtained by the DEA calculation, data relating to rates of innovation and profitability. It was concluded that technological innovations and the innovative actions identified do not directly reflected in the rates of return for the period 2005 to 2007 of the companies surveyed

ASSUNTO(S)

inovações rentabilidade análise envoltória de dados (dea) administracao de empresas innovation profitabillity data envelopment analysis (dea)

ACESSO AO ARTIGO

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