GESTÃO DO CONHECIMENTO EM ARRANJOS PRODUTIVOS LOCAIS ESTUDO DE CASO DO PÓLO BRASILEIRO DE COSMÉTICO EM DIADEMA

AUTOR(ES)
DATA DE PUBLICAÇÃO

2007

RESUMO

The case study in our research aims to analyze whether local productive systems are really involved in knowledge management practices or not. Our research was conducted at the Pólo Brasileiro de Coméstico Brazilian Cosmetics Cluster, a non-profit organization, which operates in conjunction with micro, small and medium businesses organized into manufacturers of cosmetics, providers of goods and services, suppliers of raw material, consultants, traders, customers and partners. Our case study relied on quantitative and qualitative resources, by using web-based electronic forms and observation techniques, from visits previously scheduled at the cluster. Our analysis counted on the literature about local productive systems; knowledge management; characteristics of the ABC Region and the city of Diadema (both in the Greater São Paulo); official data; government policies; and interviews with the clusters Board of Directors. Based on Terra (2005), seven dimensions (strategy and high management, information and communication systems, organizational culture, organization of labor processes, policies and practices for managing human resources and measurement of results) were used to evaluate whether the companies of the productive system are really engaged in knowledge management practices or not. Our results indicate the existence of knowledge management practices, with rates above the average, leading to the understanding that the cluster is in fact a business management process, which confirms its origin and development from the perspective of social exchange.(AU)

ASSUNTO(S)

administracao knowledge management pólo de cosmético diadema micro micro, pequena e média empresas arranjos produtivos locais pólo de cosmético small and medium businesses diadema local productive systems gestão do conhecimento

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