Fatores determinantes para a tradução da estratégia em ações e resultados: a disciplina da execução. / Determinants factors for the translating the strategy into actions and results: the discipline of execution.
AUTOR(ES)
Ruy Bouer
DATA DE PUBLICAÇÃO
2008
RESUMO
The main objective of this thesis was the identification of the determinant factors to translate the strategy into actions and results a new organizational competence called the discipline of strategy execution. To reach this proposed objective, the methodological selected approach encompass a theoretically based study, through a broad literature search and review concerning the knowledge areas related to the key issues linked to the project research, as well as a field research carried out in companies involved with strategic modeling and action. The main results show a range of 23 constructs, clustered into five key factors in the strategy implementation process, which have significant impact on both the categories of results: financial and processes. As a result of these approaches, the Strategy Execution Value-Chain Model was proposed in order to provide a guide to support companies efforts and initiatives in their successful journey to strategy execution.
ASSUNTO(S)
strategy strategy execution value-chain model discipline of execution modelo da cadeia de valor para execução da estratégia disciplina da execução estratégia
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