Elementos para estudo de viabililade de projetos de explotação de agua mineral

AUTOR(ES)
DATA DE PUBLICAÇÃO

1999

RESUMO

The medicinal properties of the mineral water to the human health have been known since the Old Greece, while the studies on subjects such as hydromineral potential, governrnent policy and market behaviour, related to the explotation ofthis resource are rare. This work presents an evaluation ofthese components, regarding mining projects in the State of São Paulo, with the objective of supportting decisions of small investors. The hydromineral potential in São Paulo State is considered great, however the quality of the ground water on its 13 acquifers is subject to natural vulnerability and that of human action, especia1ly near the big cities. In relation to the mineral water policy, some contradictions are perceived as the Brazilian Governrnent promotes a strict specific legislation and at the same time allows the ingress of water other than natural mineral water into the market in ways which affect the principIe of this legislation. The São Paulo State mineral water market is oligopolist with tendency to pulverization of the market shares of large companies among small ones. The ingress of the beer and of the non alcoholic beverages industries on the mineral water market is the most relevant aspect nowadays and with consequences not only on the amount of the types of bottled water but also for the strategies utilized for the distribution of the products. In São Paulo State, the large consumer market represented by the Great São Paulo area can still absorb the movements of the industry expansion, but it is worthy to emphasize that the leveI of production growth verified in the administrative regions located on the west side ofthe state have been higher than that observed on east, the tradicional producer. Thus, the relative position of these levels of production reflect the higher market potential of the west, which depends .on verifying the hydromineral potential ofthe correspondent administrative regions to consolidate

ASSUNTO(S)

recursos hidricos aguas minerais politica mineral

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