DISCURSOS E PRÁTICAS COMUNICACIONAIS: SAÚDE NA WEB / COMMUNICATIONAL SPEECHES AND PRACTICES: HEALTH ON THE WEB
AUTOR(ES)
LÚCIA MÁRCIA CARVALHO LEMOS
DATA DE PUBLICAÇÃO
2009
RESUMO
This dissertation broaches aspects of communicational practices in the context of communication of health. The speeches set on the National Scientific Society Portal of Cardiol and Diabetes are the highlights. The temporal clipping was centered in the period which went from September 1 to December 1 of 2008. The methodology used is the qualitative one and it must, preferably, rely on the text on the latent content suggested and on the language showed. Its verified, also, the layout presentation and some topics of usabilitys evaluation of pages too. The study is based on the perspective of the French Analysis of Speech (AD). Other Interdisciplinary theoretical approaches compose the thoughts. Its observed that the insertion of a speech of illness prevention and health promotion, and in its widest meaning, looks promising to the description of these representations on the diverse stages of the human and socio-cultural development. It has evidences that the promotion of health extends its targets and starts to relate to life, health, solidarity, fairness, democracy, citizenship, development, participation and intention of partnership with all individuals and segments. The analyzed patterns show that in the statements, understood as real units of the discursive communication, the publishers speak for the specialist characterizing thus, as scientific kind too.(AU)
ASSUNTO(S)
discourse medicina internet communication saúde internet discurso medicine comunicacao comunicação health
ACESSO AO ARTIGO
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