Administração Estratégica em Hospitais / Strategic Management in Hospitals
AUTOR(ES)
Malik, Ana Maria
DATA DE PUBLICAÇÃO
24/11/2005
RESUMO
Comparative study on the strategic planning methods in hospitals of Atlanta (USA) and Sao Paulo (Brazil), according to their executives viewpoint. The study of the different strategic management approaches adopted by these hospitals may contribute to the discussion about the importance of using modern management methods as well as of a systematic approach on strategic management. It may also provide insights on the Brazilian and American healthcare trends and on the challenges hospital executives should be prepared to face.
ASSUNTO(S)
administração estratégica planejamento estratégico em hospitais processo decisório visão do executivo hospitalar alta administração liderança administração hospitalar
ACESSO AO ARTIGO
http://hdl.handle.net/10438/3155Documentos Relacionados
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