A integração da sustentabilidade às práticas de controle gerencial das empresas no Brasil / The integration of sustainability into management control practices in Brazil

AUTOR(ES)
DATA DE PUBLICAÇÃO

2011

RESUMO

The study aims to map and analyse the integration of sustainability into the management control (MC) practices of companies in Brazil. Sustainability was represented by the economic, envinronmental and social dimensions of the triple bottom line approach (ELKINGTON, 1997), and management control was addressed by the levers of controlmanagement control model (SIMONS,1995), as well as specialized controls for sustainability. The sample is formed by 59 companies that issued the so-called sustainability reports at least once over the years 2007-2009. A survey was carried out to collect data on the possible embededness of the sustainability subject into the companies management control practices, that is, to test the presence of social and environmental topics as well as a broad focus on stakeholders in their MC artefacts. The data was analysed using univariated descriptive and multivariate structural equation modeling statistical techniques. A scale to measure the sustainability reports disclosure stage was proposed and the sustainability reports of the sample were classified accordingly. The hypotheses lie in assumptions that: the sustainability reports disclosure represents companiesstrategic responses to societys demands in order to ensure legitimacy (OLIVER, 1991; SUCHMAN, 1995) and aims to show conformity with sustainability (MEYER; ROWAN, 1977; DIMAGGIO; POWELL, 1983); companies deal with sustainability in a ceremonial way and their management control practices are decoupled or loosely coupled to sustainability (MEYER; ROWAN, 1977). Moreover, the legitimacy acquired by disclosing sustainability reports would permit companies to progress their business as usualpractices without facing the sustainability challenge in a more engaged way. The findings show that the disclosure of sustainability reports impact the management control practices, specially regarding the presence of sustainability on the artefacts, but not necessarily the extent of their use. This is relevant due to the initial stage of sustainability in companies which requires both the development of new artefacts that can capture sustainability components more adequately and, more importantly, the embeddedness of sustainability into management models.

ASSUNTO(S)

contabilidade ambiental contabilidade gerencial contabilidade social controladoria desenvolvimento sustentável environmental accounting instituições sociais institutional sociology institutionalism management accounting management control responsabilidade social social accounting social responsibility sociologia organizacional sustainabilty sustainable development sustentabilidade

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