A Extensão Rural e as tecnologias da informação e comunicação - possibilidades e limites de utilização / The Rural Extension and the information and communication technologies - possibilities and limits of its use

AUTOR(ES)
DATA DE PUBLICAÇÃO

2007

RESUMO

Facing the information increasing that we observe during these days and the diversity of supports and languages which are transmitted as the new communication ways (that we call Information Society), the main propose of the present work is to identify the side of the thematic art of the Information and Communication Technologies (ICTs) in the context of the Rural Extension systems, specifically in the region of Vale de São Patrício. We started characterizing the public and private institutions which works with ATER in the mentioned region (who do they assist, how do they work, which infrastructure do they have and which are the limits that they can act), to analyze how these systems have incorporated the ICTs in their practices, still identifying the benefits, the possibilities and the limits of this interaction. The methodology that we used in this research is first based on the bibliographic readings that could raise the application of theses technologies in the organizations. Within the many available tools that the social researchers can find we choose the survey method, in a context that the research started questioning directly the people. We asked some information of a significant group about the researched problem to, soon after, using the qualitative and quantitative analysis, obtain corresponding conclusions of the researched data. Through the evaluated data and the interviews it was possible to verify that the public sector for its infrastructure,its ramifications and institutional position continues fundamental to the ATER turned to the family farmers of the region and, with a better or lesser intensity, the ICTs are present in the studied organizations, being used mainly as administrative and communicative tools. However, they can still be used in a more effective way if they will be better managed. In this way, we believe that there are great possibilities for its contribution, as the existence of the uncertain limits of the use of these technologies as channels and flows of information and knowledge in the Rural Extension system.

ASSUNTO(S)

information and communication technologies extensao rural organizational communication rural extension system sistema de extensão rural tecnologias da informação e comunicação comunicação organizacional

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