Electronic Commerce
Mostrando 1-12 de 73 artigos, teses e dissertações.
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1. NEW TIMES, NEW STRATEGIES: PROPOSAL FOR AN ADDITIONAL DIMENSION TO THE 4 P'S FOR E-COMMERCE DOT-COM
Proper marketing management is fundamental to any business endeavor, including dot-coms. However, to date, as identified in a review of the International Journal of Electronic Commerce (IJEC) production and the last 10 years of EnANPAD (EnANPAD is the annual Brazilian Academy of Management conference). There are no works on the applicability of the 4P's to e
JISTEM J.Inf.Syst. Technol. Manag.. Publicado em: 2015-04
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2. The effects of trust transference, mobile attributes and enjoyment on mobile trust
Trust is essential in building relationships. In mobile commerce, as in electronic commerce, trust is even more valuable given the absence of human contact and direct observation of the service provider. Despite the importance of trust for mobile commerce, there has been little academic effort to study the relationships between mobile devices unique componen
BAR, Braz. Adm. Rev.. Publicado em: 2015-03
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3. Factores críticos de éxitos en busca de la ventaja competitiva dentro del Comercio Electrónico: un estudio empírico en las empresas paraguayas
Electronic commerce has been one of the most active fields of investigation in Information Technology in the last few years. It would be interesting to find out which critical factors keep electronic commerce from achieving success and which factors would be regarded as a sustainable competitive advantage for companies. In this investigation we have develope
JISTEM J.Inf.Syst. Technol. Manag.. Publicado em: 2014-04
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4. Tributação pelo ICMS da venda de conteúdo pela internet por meio de download
The presence of technology of communication, especially Internet, is the daily life of people, on both personal and professional levels, is raising rapid and profound transformations in the way people relate to each other and perform the most diverse tasks. In this context, the electronic commerce performed by means of the Internet is gaining importance. The
IBICT - Instituto Brasileiro de Informação em Ciência e Tecnologia. Publicado em: 21/11/2012
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5. 4iPay : modelo para sistemas de pagamento móvel em comércio ubíquo
This work aims at presenting a usability and architectural model for a mobile payment system. In our model, we assume independence of devices, of location, of mobile operator, and of administrator, to allow all kinds of payment in ubiquitous environments (Ubiquitous Commerce). In this work, we begin describing motivation, goals, and fundamental concepts, in
IBICT - Instituto Brasileiro de Informação em Ciência e Tecnologia. Publicado em: 27/02/2012
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6. Segmentação de mercado aplicada ao varejo online / Market segmentation applied to online retail
O canal online de vendas de varejo por meio da Internet tem mostrado impressionante crescimento em termos de uso por parte dos consumidores desde o início dos anos 2000 até 2011, com boas perspectivas de trajetória ascendente para os próximos anos. Essa evolução realça a importância de se realizar planejamento estratégico de negócios que leve em co
IBICT - Instituto Brasileiro de Informação em Ciência e Tecnologia. Publicado em: 31/10/2011
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7. ESPECIFICAÇÃO E MODELAGEM DE PROCESSOS DE UM SISTEMA INTELIGENTE DE PREGÃO ELETRÔNICO / SPECIFICATION AND MODELING OF PROCESSES OF A INTELLIGENT SYSTEM OF ELECTRONIC AUCTION
O Sistema Inteligente de Pregão Eletrônico (SIPE) é um sistema de Comércio Eletrônico baseado na tecnologia de Agentes Inteligentes, cujo foco é negociações do tipo Business to Government. Surge com o propósito de ser uma alternativa futura ao atual sistema de aquisições de bens e serviços da Administração Pública brasileira ComprasNet. Sua pr
IBICT - Instituto Brasileiro de Informação em Ciência e Tecnologia. Publicado em: 12/07/2011
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8. A confiança e a satisfação como mediadoras no varejo multicanal.
This study investigated the rules of the satisfaction and trust as mediating variables of the relationships between attitudes, future intentions and loyalty of consumers on multichannel retailing. Based upon the studies of Garbarino and Johnson (1999), which postulates that for relational consumers trust is the mediating variable between the attitudes and th
IBICT - Instituto Brasileiro de Informação em Ciência e Tecnologia. Publicado em: 07/04/2011
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9. O comércio eletrônico no negócio de turismo
Modern organized society lives in a crescently globalized and informatized world, where competitiveness among companies grows stronger every day. At the same time, potential and effective clients are more demanding and more informed about the products and the corporations. Internet has showed itself as a very important strategic tool in the transformation of
Publicado em: 2011
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10. Estudo sobre o processo de compra online desde a busca de informações até o pós-vendas
Este trabalho foi realizado pela necessidade de descobrir características do processo de compra online, desde a busca de informações até o pós-vendas, limitada aos estudantes de Administração de Empresas da UFRGS. Utilizou-se como base de estudo a teoria do comportamento do consumidor, teoria sobre o comércio eletrônico, teoria das variáveis que mo
Publicado em: 2011
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11. Discovery of hidden connections in networks of recommendations using online social networks / Descoberta de conexões ocultas em redes de recomendações usando redes sociais online
In the Internet age, companies are increasingly using electronic messages to perform viral marketing campaigns. That happens because, for decades, the human characteristic of attributing greater value to products purchased previously by friends or acquaintances than to those chosen by chance has been proven. However, measuring the efficiency of viral marketi
IBICT - Instituto Brasileiro de Informação em Ciência e Tecnologia. Publicado em: 08/09/2010
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12. OS ASPECTOS E DESAFIOS LOGÍSTICOS PARA A IMPLEMENTAÇÃO DO E-COMMERCE B2C PARA A VENDA DE UNIFORMES NA MARINHA DO BRASIL / ASPECTS AND LOGISTICAL CHALLENGES OF THE E-COMMERCE B2C IMPLEMENTATION FOR UNIFORMS SALE IN THE BRAZILIAN NAVY
The competitive scenario of the market, associated to technological development, has created a new way of doing business: the e-commerce B2C. On this realm, logistics is present not only as the main tool, but also as a major bottleneck. The logistics of e-commerce B2C, besides presenting unique features, requires from the organization that is willing to adop
Publicado em: 2010