Associative Memory
Mostrando 1-12 de 97 artigos, teses e dissertações.
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1. Sports Mega-Event Sponsorship: The Impact of FIFA Reputation and World Cup Image on Sponsor Brand Equity
Abstract The present study investigates the influence the organizing body’s reputation has on the image of a sports mega-event and on the mega-event sponsors’ consumer-based brand equities. The study's main theoretical references are Associative Network Theory (Collins & Loftus, 1975) and Schema Theory (Axelrod, 1973), both about the functioning of the h
BAR, Braz. Adm. Rev.. Publicado em: 02/05/2019
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2. Validação da versão argentina do Memory Binding Test (MBT) para a detecção precoce do transtorno cognitivo leve
RESUMO "Esquecimento" é queixa frequente no envelhecimento normal e também ocorre nos primeiros estágios de síndromes demenciais. Testes de memória episódica são fundamentais para detectar comprometimento cognitivo amnéstico (CCL). O teste de Memória Associativa (Memory Binding Test-MBT) é um teste fácil e breve para detectar a fase inicial de per
Dement. neuropsychol.. Publicado em: 2016-09
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3. Maternal Exercise during Pregnancy Increases BDNF Levels and Cell Numbers in the Hippocampal Formation but Not in the Cerebral Cortex of Adult Rat Offspring
Clinical evidence has shown that physical exercise during pregnancy may alter brain devel- opment and improve cognitive function of offspring. However, the mechanisms through which maternal exercise might promote such effects are not well understood. The present study examined levels of brain-derived neurotrophic factor (BDNF) and absolute cell num- bers in
Publicado em: 25/08/2016
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4. The effect of simultaneous sponsorship of rival football teams
The present study investigated the impact of team identification and team-sponsor fit on the sponsor's brand equity. The study's main theoretical references are (a) the Social Identity Theory (Tajfel & Turner, 1979); (b) the Schema Theory (Singer, 1968) and (c) the Associative Network Theories (Collins & Loftus, 1975), both about the functioning of the human
BAR, Braz. Adm. Rev.. Publicado em: 2015-03
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5. The influence of stress on fear memory processes
It is well recognized that stressful experiences promote robust emotional memories, which are well remembered. The amygdaloid complex, principally the basolateral complex (BLA), plays a pivotal role in fear memory and in the modulation of stress-induced emotional responses. A large number of reports have revealed that GABAergic interneurons provide a powerfu
Brazilian Journal of Medical and Biological Research. Publicado em: 2012-04
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6. Entre o local e a cidade: memórias e experiências de duas gerações de moradores da periferia urbana em Florianópolis / Between the local and the city: memories and experiences of two generations of dwellers on Florianópolis outsiders
This thesis investigates the memories and experiences of two generations of dwellers on Florianópolis outskirts, where the growth has been followed by an increase in poverty spaces in the last decades. The research with the social actors here analyzed allowed to see the mechanisms that operated the chance of the sociability relations among the residents, an
IBICT - Instituto Brasileiro de Informação em Ciência e Tecnologia. Publicado em: 30/09/2011
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7. Caracterização e continuidade das memórias associativas morfológicas fuzzy baseadas em uninormas
Um modelo de memória associativa (AM, Associative Memory), dado por uma rede neural fuzzy em que os neurônios efetuam operações elementares da morfologia matemática (MM) e que é usado para o armazenamento e recordação de padrões fuzzy, é chamado memória associativa morfológica fuzzy (FMAM, Fuzzy Morphological Associative Memory). Esta dissertaç�
IBICT - Instituto Brasileiro de Informação em Ciência e Tecnologia. Publicado em: 07/05/2010
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8. Modelos modificados de redes neurais morfológicas / Modified models of morphological neural networks
Morphological neural networks (MNN) are artificial neural networks whose hidden neurons perform elementary operations of mathematical morphology (MM). Several particular models of MNNs have been proposed in recent years, including morphological perceptrons (MPs), morphological perceptrons with dendrites, (fuzzy) morphological associative memories, modular mo
IBICT - Instituto Brasileiro de Informação em Ciência e Tecnologia. Publicado em: 26/04/2010
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9. Nonextensivity in a memory network access mechanism
We have previously described neurotic psychopathology and psychoanalytic working-through by an associative memory mechanism, based on a neural network. Memory was initially modelled by a Boltzmann machine (BM). We simulated known microscopic mechanisms that control synaptic properties and showed that the network self-organizes to a hierarchical, clustered st
Brazilian Journal of Physics. Publicado em: 2009-08
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10. O endosso por celebridade e a gestão da imagem da marca : evidências empíricas a partir do estudo da marca Ipanema Gisele Bündchen
Positioning is a fundamental concept to understand the role played by brands in contemporary societies, which applies to what the brand represents on consumers minds. On that account, the archetype paradigm is an approach that has, in recent years, aroused interest of some marketing experts, suggesting the existence of a collective unconscious, part of the p
Publicado em: 2009
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11. Memoria lexico-semantica no comprometimento cognitivo leve amnestico e doença de Alzheimer leve : aspectos neuropsicologicos, de neuroimagem estrutural e modelo de organização cerebral / Lexical semantic memory in amnestic mild cognitive impairment and mild Alzheimer´s disease : neuropsychological and neuroimaging aspects and model of cerebral organization
Cerebral organization of lexical-semantic memory, as well as its disruption in mild Alzheimer s disease (AD) and in amnestic Mild Cognitive Impairment (aMCI) is not fully understood. In this study, we evaluated the performance of mild AD, aMCI and normal aging subjects in lexical-semantic tests: Boston Naming Test (BNT), CAMCOG s Similarities item, Verbal Fl
Publicado em: 2008
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12. Fundamentals and applications of fuzzy morphological associative memories / Fundamentos e aplicações de memorias associativas morfologicas nebulosas
Uma Memória Associativa (AM, Associative Memory) é um modelo projetado para armazenar pares de entrada e saída. Sobretudo, uma AM deve ser capaz de recordar uma sida desejada ao mesmo após a apresentação de uma versão incompleta ou destorcida de um padrão de entrada. Essa tese de doutorado discute as Memórias Associativas Morfológicas Nebulosas (FM
Publicado em: 2007