SEMIOTIC REFLECTIONS ON ENVIRONMENTAL SIGNAGE: A CASE STUDY OF THE RIO DE JANEIRO ZOO / REFLEXÕES SEMIÓTICAS SOBRE SINALIZAÇÃO AMBIENTAL: O CASO DO JARDIM ZOOLÓGICO DO RIO DE JANEIRO
AUTOR(ES)
CESAR NETTO CID
DATA DE PUBLICAÇÃO
2004
RESUMO
Over the last two decades, substantial changes in the morphological paradigm of the images used in environmental signage, especially in public recreation areas, have shown a freedom of formal solutions. Where there used to be a perfect and unequivocal pictogram, today there are images influenced by tendencies and/or context. Some zoos use differentiated systems of signage. Sometimes the use of pictographic images prevails; other times, more relevance is given to photographs.The Rio de Janeiro Zoo was chosen for a semiotic study of signing objects, in particular the visual identification of the animals in their cages, their possible interpretations and their consequences.
ASSUNTO(S)
graphic design semiotica semiotics sinalizacao ambiental environmental signage design grafico
ACESSO AO ARTIGO
Documentos Relacionados
- Vulnerabilidade ambiental: o caso do Parque Estadual das Nascentes do Rio Taquari, MS
- REFLEXÕES SOBRE O ENSINO DA GEOMETRIA EM LIVROS DIDÁTICOS À LUZ DA TEORIA DE REPRESENTAÇÕES SEMIÓTICAS SEGUNDO RAYMOND DUVAL
- Existe solução justa para o caso do Jardim Botânico do Rio de Janeiro?
- Water resources and the environmental zoning: the case of São Carlos municipality.
- Environmental Education in Goiânias zoo: contributions towards an ecological being awareness?
