DECIFRA-ME E DEVORA-ME: A CIÊNCIA CONSUMIDA PELO JOVEM DAS CAMADAS MÉDIAS URBANAS BRASILEIRAS / DECIPHER ME AND DEVOUR ME: SCIENCE CONSUMED BY BRAZILIAN URBAN MIDDLE-CLASS YOUNGSTERS
AUTOR(ES)
ELEANDRO DE CARVALHO GOMES CAVALCANTE
DATA DE PUBLICAÇÃO
2008
RESUMO
The aim of this work consists in trying to understand Brazilian urban middle-class youth culture from an anthropological analysis of a representation of science. First, we try to delineate a profile of middle-class youngsters through a theoretical discussion of the ideas of authority crisis and lack of limits, often used by common sense in the social classification of relations within the family and of youngsters themselves. In another moment, we lean over a consummation item of youngsters, a scientific divulgation magazine: Superinteressante, from Editora Abril. Through the ethnographical interpretation of the cover stories published in Superinteressante during the first semester of 2007, we seek to understand the notion of science divulged within the magazine and, therefore, consumed by its young readers.
ASSUNTO(S)
comunicacao de massa consumption urban middle-class youngsters consumo jovens das camadas medias urbanas representacao de ciencia mass media representation of science
